{"id":8820,"date":"2023-06-03T13:43:56","date_gmt":"2023-06-03T08:13:56","guid":{"rendered":"https:\/\/lmx.ai\/blog\/%e3%83%87%e3%82%b8%e3%82%bf%e3%83%ab%e3%83%bb%e3%82%a2%e3%82%a6%e3%83%88%e3%83%bb%e3%82%aa%e3%83%96%e3%83%bb%e3%83%9b%e3%83%bc%e3%83%a0%ef%bc%88dooh%ef%bc%89%e3%81%ae%e3%81%9f%e3%82%81%e3%81%aehtml5\/"},"modified":"2023-10-26T11:29:15","modified_gmt":"2023-10-26T05:59:15","slug":"html5-and-dco-for-digital-out-of-home-dooh","status":"publish","type":"blog","link":"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/","title":{"rendered":"\u30c7\u30b8\u30bf\u30eb\u30fb\u30a2\u30a6\u30c8\u30fb\u30aa\u30d6\u30fb\u30db\u30fc\u30e0\uff08DOOH\uff09\u306e\u305f\u3081\u306eHTML5\u3068DCO"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_68_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor: pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/#%E3%81%AA%E3%81%9C%E5%BA%83%E5%91%8A%E4%B8%BB%E3%81%AFHTML5%E3%81%A8DCO%E3%82%92%E5%A5%BD%E3%82%80%E3%81%AE%E3%81%8B%EF%BC%9F\" title=\"\u306a\u305c\u5e83\u544a\u4e3b\u306fHTML5\u3068DCO\u3092\u597d\u3080\u306e\u304b\uff1f\">\u306a\u305c\u5e83\u544a\u4e3b\u306fHTML5\u3068DCO\u3092\u597d\u3080\u306e\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/#%E3%83%87%E3%82%B8%E3%82%BF%E3%83%AB%E3%83%BB%E3%83%97%E3%83%AD%E3%82%B0%E3%83%A9%E3%83%9E%E3%83%86%E3%82%A3%E3%83%83%E3%82%AF%E3%81%AE%E4%B8%96%E7%95%8C%E3%81%A7%E4%BD%95%E3%81%8C%E8%B5%B7%E3%81%93%E3%82%8B%E3%81%8B%EF%BC%9F\" title=\"\u30c7\u30b8\u30bf\u30eb\u30fb\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u306e\u4e16\u754c\u3067\u4f55\u304c\u8d77\u3053\u308b\u304b\uff1f\">\u30c7\u30b8\u30bf\u30eb\u30fb\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u306e\u4e16\u754c\u3067\u4f55\u304c\u8d77\u3053\u308b\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/#%E3%83%87%E3%82%B8%E3%82%BF%E3%83%ABOOH%E3%81%AE%E4%B8%96%E7%95%8C%E3%81%A7%E4%BD%95%E3%81%8C%E8%B5%B7%E3%81%93%E3%82%8B%E3%81%8B%EF%BC%9F\" title=\"\u30c7\u30b8\u30bf\u30ebOOH\u306e\u4e16\u754c\u3067\u4f55\u304c\u8d77\u3053\u308b\u304b\uff1f\">\u30c7\u30b8\u30bf\u30ebOOH\u306e\u4e16\u754c\u3067\u4f55\u304c\u8d77\u3053\u308b\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/#DCO%E3%81%AE%E3%81%9F%E3%82%81%E3%81%AB%E3%83%8D%E3%83%83%E3%83%88%E3%83%AF%E3%83%BC%E3%82%AF%E3%82%92%E6%BA%96%E5%82%99%E3%81%99%E3%82%8B%E3%81%AB%E3%81%AF%EF%BC%9F\" title=\"DCO\u306e\u305f\u3081\u306b\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u6e96\u5099\u3059\u308b\u306b\u306f\uff1f\">DCO\u306e\u305f\u3081\u306b\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u6e96\u5099\u3059\u308b\u306b\u306f\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/#%E3%81%A7%E3%81%AF%E3%80%81%E3%81%A9%E3%81%86%E3%82%84%E3%81%A3%E3%81%A6%E5%A7%8B%E3%82%81%E3%82%8B%E3%81%AE%E3%81%8B%EF%BC%9F\" title=\"\u3067\u306f\u3001\u3069\u3046\u3084\u3063\u3066\u59cb\u3081\u308b\u306e\u304b\uff1f\">\u3067\u306f\u3001\u3069\u3046\u3084\u3063\u3066\u59cb\u3081\u308b\u306e\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/#%E8%AA%B0%E3%81%8B%E3%82%84%E3%81%A3%E3%81%9F%E3%81%93%E3%81%A8%E3%81%82%E3%82%8B%EF%BC%9F\" title=\"\u8ab0\u304b\u3084\u3063\u305f\u3053\u3068\u3042\u308b\uff1f\">\u8ab0\u304b\u3084\u3063\u305f\u3053\u3068\u3042\u308b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/#%E6%9C%AA%E6%9D%A5%E3%81%AFHTML5\" title=\"\u672a\u6765\u306fHTML5\">\u672a\u6765\u306fHTML5<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>\u30c7\u30b8\u30bf\u30eb\u30fb\u30a2\u30a6\u30c8\u30fb\u30aa\u30d6\u30fb\u30db\u30fc\u30e0\uff08DOOH\uff09\u306e\u305f\u3081\u306eHTML5\u3068DCO<\/p>\n\n<p>\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30fb\u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30b9\u3001\u81ea\u52d5\u53d6\u5f15\u3001\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30fb\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u7d44\u307f\u5408\u308f\u3055\u308c\u3070\u3001DOOH\u3092\u30c7\u30b8\u30bf\u30eb\u5316\u306e\u6b21\u306e\u30ec\u30d9\u30eb\u306b\u62bc\u3057\u4e0a\u3052\u308b\u8056\u306a\u308b\u4e09\u4f4d\u4e00\u4f53\u3068\u306a\u308b\u3002<\/p>\n\n<p>\u3053\u306e\u5909\u9769\u306b\u304a\u3051\u308b\u4e3b\u8981\u306a\u8ab2\u984c\u306e1\u3064\u76ee\u3001\u7279\u5b9a\u306e\u30b9\u30af\u30ea\u30fc\u30f3\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3001\u30c8\u30ea\u30ac\u30fc\u306b\u5bfe\u3057\u3066\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u52d5\u7684\u306b\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u3088\u3046\u3002<\/p>\n\n<p>\u3053\u306e\u6700\u9069\u5316\u306fDCO\uff08<strong>Dynamic Creative Optimization<\/strong>\uff09\u3068\u547c\u3070\u308c\u308b\u3002 <\/p>\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%81%AA%E3%81%9C%E5%BA%83%E5%91%8A%E4%B8%BB%E3%81%AFHTML5%E3%81%A8DCO%E3%82%92%E5%A5%BD%E3%82%80%E3%81%AE%E3%81%8B%EF%BC%9F\"><\/span>\u306a\u305c\u5e83\u544a\u4e3b\u306fHTML5\u3068DCO\u3092\u597d\u3080\u306e\u304b\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n<p>HTML5\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8868\u793a\u3059\u308b\u305f\u3081\u306e\u30a6\u30a7\u30d6\u6a19\u6e96\u3067\u3059\u3002 \u5e83\u544a\u4e3b\u306f\u3001\u4eba\u53e3\u7d71\u8a08\u3084\u4f4d\u7f6e\u60c5\u5831\u306b\u3088\u3063\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308a\u8fbc\u307f\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u74b0\u5883\u306b\u9069\u5fdc\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n\n<p>\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u306b\u8cfc\u5165\u3059\u308b\u5e83\u544a\u4e3b\u306f\u3001\u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u8cfc\u5165\u3059\u308b\u5e83\u544a\u4e3b\u3088\u308a\u3082\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u9078\u629e\u80a2\u304c\u591a\u3044\u3002<\/p>\n\n<p>HTML5\u306f\u30c7\u30b6\u30a4\u30ca\u30fc\u306b\u67d4\u8edf\u6027\u3092\u4e0e\u3048\u3001\u3044\u304f\u3064\u304b\u306e\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3092\u63a8\u9032\u3059\u308b\u30a4\u30f3\u30d1\u30af\u30c8\u306e\u3042\u308b\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u6c7a\u5b9a\u3059\u308b\uff1a<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong><em>\u3044\u3064 <\/em><\/strong><em>\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u306b\u306f\uff1f<\/em><\/li>\n\n\n\n<li><strong><em>\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u306b\u306f <\/em><\/strong><em>\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u306b\u306f\uff1f<\/em><\/li>\n\n\n\n<li><strong><em>\u3069\u3093\u306a <\/em><\/strong><em>\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u304b\uff1f<\/em><\/li>\n\n\n\n<li><strong><em>\u8ab0\u306b <\/em><\/strong><em>\u8ab0\u306b\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u306e\u304b\uff1f<\/em><\/li>\n\n\n\n<li><strong><em>\u8868\u793a\u3055\u308c\u308b\u5e83\u544a\u306e\u30b5\u30a4\u30ba\u306f\uff1f <\/em><\/strong><em>\u8868\u793a\u3055\u308c\u308b\u5e83\u544a\u306e\u30b5\u30a4\u30ba\u306f\uff1f<\/em><\/li>\n<\/ul>\n\n<p>HTML5\u306e\u4f7f\u7528\u306f\u3001\u5e83\u544a\u4e3b\u304c\u6d88\u8cbb\u8005\u306e\u6ce8\u76ee\u3092\u96c6\u3081\u308b\u305f\u3081\u306b\u591a\u304f\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u3001\u5968\u52b1\u3055\u308c\u308b\u3079\u304d\u3067\u3042\u308b\u3002<\/p>\n\n<p><a href=\"https:\/\/lmx.ai\/ja\/p-dooh\/\" target=\"_blank\" rel=\"noopener\" title=\"&#x30D7;&#x30ED;&#x30B0;&#x30E9;&#x30DE;&#x30C6;&#x30A3;&#x30C3;&#x30AF;DOOH\">\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30afDOOH<\/a>\u306e\u4e16\u754c\u3067\u306f\u3001\u52dd\u5229\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306f\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u63d0\u4f9b\u3055\u308c\u308b\u5fc5\u8981\u304c\u3042\u308a\u3001\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3084\u30ec\u30f3\u30c0\u30ea\u30f3\u30b0\u3092\u5f85\u3064\u3079\u304d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002 <\/p>\n\n<p>\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\u306b\u304a\u3051\u308b\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30fb\u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30b9\u306e\u4fa1\u5024\u304c\u9ad8\u307e\u308b\u4e2d\u3001DCO\u306f\u305d\u306e\u30d7\u30e9\u30f3\u306b\u57fa\u3065\u3044\u3066\u884c\u52d5\u3059\u308b\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3059\u308b\u3002<\/p>\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%83%87%E3%82%B8%E3%82%BF%E3%83%AB%E3%83%BB%E3%83%97%E3%83%AD%E3%82%B0%E3%83%A9%E3%83%9E%E3%83%86%E3%82%A3%E3%83%83%E3%82%AF%E3%81%AE%E4%B8%96%E7%95%8C%E3%81%A7%E4%BD%95%E3%81%8C%E8%B5%B7%E3%81%93%E3%82%8B%E3%81%8B%EF%BC%9F\"><\/span>\u30c7\u30b8\u30bf\u30eb\u30fb\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u306e\u4e16\u754c\u3067\u4f55\u304c\u8d77\u3053\u308b\u304b\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n<p>\u30c7\u30b8\u30bf\u30eb\u306e\u4e16\u754c\u3067\u306f\u3001DCO\u3068\u547c\u3070\u308c\u308b\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3084\u305d\u306e\u30c7\u30d0\u30a4\u30b9\u306b\u9069\u5fdc\u3055\u305b\u308b\u6d3b\u52d5\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306eHTML5\u30d1\u30c3\u30b1\u30fc\u30b8\u30f3\u30b0\u306b\u3088\u3063\u3066\u5b9f\u73fe\u3055\u308c\u308b\u3002<\/p>\n\n<p>\u5e83\u544a\u4e3b\u306e\u30b7\u30b9\u30c6\u30e0\u3068\u51fa\u7248\u793e\u306e\u30b7\u30b9\u30c6\u30e0\u9593\u306e\u6280\u8853\u7684\u76f8\u4e92\u904b\u7528\u6027\u3092\u63d0\u4f9b\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u306e\u4e16\u754c\u3067\u30b7\u30fc\u30e0\u30ec\u30b9\u306b\u6a5f\u80fd\u3059\u308b\u3002<\/p>\n\n<p>\u540c\u6642\u306b\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u8996\u8074\u8005\u306e\u30b3\u30f3\u30c6\u30ad\u30b9\u30c8\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3067\u3001\u53ce\u76ca\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%83%87%E3%82%B8%E3%82%BF%E3%83%ABOOH%E3%81%AE%E4%B8%96%E7%95%8C%E3%81%A7%E4%BD%95%E3%81%8C%E8%B5%B7%E3%81%93%E3%82%8B%E3%81%8B%EF%BC%9F\"><\/span>\u30c7\u30b8\u30bf\u30ebOOH\u306e\u4e16\u754c\u3067\u4f55\u304c\u8d77\u3053\u308b\u304b\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n<p>DOOH\u306e\u4e16\u754c\u3067\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u753b\u9762\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3084\u30d5\u30a1\u30a4\u30eb\u5f62\u5f0f\u304c\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n\n<p>\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u901f\u5ea6\u3001\u5e2f\u57df\u5e45\u30b3\u30b9\u30c8\u3001\u63a5\u7d9a\u6027\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u914d\u4fe1\u304c\u8ab2\u984c\u3060\u3002<\/p>\n\n<p>DOOH\u306f\u653e\u9001\u30e1\u30c7\u30a3\u30a2\u3067\u3042\u308b\u305f\u3081\u3001DOOH\u3067\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u627f\u8a8d\u304c\u5fc5\u9808\u3067\u3042\u308a\u3001\u5927\u304d\u306a\u5f71\u97ff\u529b\u3092\u6301\u3064\u3002 <\/p>\n\n<p>\u591a\u304f\u306e\u5927\u624b\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306f\u3001\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u3001\u30a4\u30f3\u30d5\u30e9\u3001\u6280\u8853\u7684\u306a\u5236\u7d04\u304b\u3089\u3001DCO\u3084HTML5\u30d9\u30fc\u30b9\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u304b\u3089\u9060\u3056\u304b\u3063\u3066\u3044\u308b\u3002 <\/p>\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"DCO%E3%81%AE%E3%81%9F%E3%82%81%E3%81%AB%E3%83%8D%E3%83%83%E3%83%88%E3%83%AF%E3%83%BC%E3%82%AF%E3%82%92%E6%BA%96%E5%82%99%E3%81%99%E3%82%8B%E3%81%AB%E3%81%AF%EF%BC%9F\"><\/span>DCO\u306e\u305f\u3081\u306b\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u6e96\u5099\u3059\u308b\u306b\u306f\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n<p><a href=\"https:\/\/lmx.ai\/ja\/dooh-formats\/\" target=\"_blank\" rel=\"noopener\" title=\"DOOH&#x30E1;&#x30C7;&#x30A3;&#x30A2;\">DOOH\u30e1\u30c7\u30a3\u30a2\u306e<\/a>\u30aa\u30fc\u30ca\u30fc\u306f\u3001HTML5\u30d5\u30a1\u30fc\u30b9\u30c8\u306e\u4e16\u754c\u306b\u5099\u3048\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n\n<p>\u4eca\u65e5\u3001\u307b\u3068\u3093\u3069\u306e\u30e1\u30c7\u30a3\u30a2\u30aa\u30fc\u30ca\u30fc\u306f\u3001\u30b9\u30af\u30ea\u30fc\u30f3\u306e\u30b5\u30a4\u30ba\u3084\u89e3\u50cf\u5ea6\u304c\u3055\u307e\u3056\u307e\u3067\u3001\u9069\u5fdc\u304c\u5fc5\u8981\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u6271\u3063\u3066\u3044\u308b\u3002<\/p>\n\n<p>\u305d\u308c\u306b\u52a0\u3048\u3066\u3001\u30d7\u30ed\u30b0\u30e9\u30de\u30c6\u30a3\u30c3\u30af\u306f\u5f93\u6765\u306e\u8cb7\u3044\u65b9\u3088\u308a\u3082\u30d3\u30b8\u30cd\u30b9\u30b5\u30a4\u30af\u30eb\u3092\u901a\u3058\u3066\u306f\u308b\u304b\u306b\u901f\u3044\u30da\u30fc\u30b9\u3067\u52d5\u304f\u3068\u3044\u3046\u4e8b\u5b9f\u304c\u3042\u308b\u3002<\/p>\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E3%81%A7%E3%81%AF%E3%80%81%E3%81%A9%E3%81%86%E3%82%84%E3%81%A3%E3%81%A6%E5%A7%8B%E3%82%81%E3%82%8B%E3%81%AE%E3%81%8B%EF%BC%9F\"><\/span>\u3067\u306f\u3001\u3069\u3046\u3084\u3063\u3066\u59cb\u3081\u308b\u306e\u304b\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n<ul class=\"wp-block-list\">\n<li><strong>CMS\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046<\/strong>\uff1aCMS\u3068\u30e1\u30c7\u30a3\u30a2\u30d7\u30ec\u30fc\u30e4\u30fc\u306f\u3001HTML5\u30b3\u30f3\u30c6\u30f3\u30c4\u30d1\u30c3\u30b1\u30fc\u30b8\u3092\u7ba1\u7406\u3001\u8868\u793a\u3067\u304d\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 \u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u542b\u3080HTML5\u30a6\u30a3\u30b8\u30a7\u30c3\u30c8\u3092\u30cd\u30a4\u30c6\u30a3\u30d6\u3067\u518d\u751f\u3059\u308bCMS\u3092\u63a2\u3059\u3002 <\/li>\n\n\n\n<li><strong>\u63a5\u7d9a\u6027\u304c\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3059\uff1a<\/strong>\u5fc5\u8981\u306a\u5e2f\u57df\u5e45\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002 \u3053\u308c\u306f\u3001\u30e1\u30c7\u30a3\u30a2\u30d7\u30ec\u30fc\u30e4\u30fc\u306e\u30ad\u30e3\u30c3\u30b7\u30e5\u3068\u30ed\u30fc\u30ab\u30eb\u30b9\u30c8\u30ec\u30fc\u30b8\u306e\u8981\u4ef6\u3092\u6c7a\u5b9a\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 <\/li>\n<\/ul>\n\n<p>CMS\u306e\u6a5f\u80fd\u306b\u57fa\u3065\u3044\u3066\u3001\u3069\u306e\u3088\u3046\u306a\u7a2e\u985e\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3059\u308b\u304b\u3092\u6c7a\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u4f8b\u3048\u3070\u3001RSS\u30d5\u30a3\u30fc\u30c9\u3001\u6295\u7968\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3001API\u30d9\u30fc\u30b9\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u3088\u3046\u306a\u52d5\u7684\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u306f\u5927\u304d\u306a\u4fa1\u5024\u304c\u3042\u308b\u3002 <\/p>\n\n<p>\u3053\u308c\u3089\u306e\u6a5f\u80fd\u3092\u5c0e\u5165\u3057\u305f\u3089\u3001\u30d0\u30a4\u30e4\u30fc\u306b\u30ec\u30b9\u30dd\u30f3\u30b7\u30d6\u30fb\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u4f7f\u7528\u306b\u3064\u3044\u3066\u76f8\u8ac7\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n<p>\u30d6\u30e9\u30f3\u30ba\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u3084DSP\u306f\u3001\u5f7c\u3089\u304c\u671f\u5f85\u3059\u308b\u306e\u3068\u540c\u3058\u74b0\u5883\u3068\u6a5f\u80fd\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u3053\u3068\u3067\u3001\u8cb4\u793e\u3092\u30ea\u30b9\u30c8\u306e\u4e0a\u4f4d\u306b\u30ad\u30fc\u30d7\u3059\u308b\u3002 <\/p>\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E8%AA%B0%E3%81%8B%E3%82%84%E3%81%A3%E3%81%9F%E3%81%93%E3%81%A8%E3%81%82%E3%82%8B%EF%BC%9F\"><\/span>\u8ab0\u304b\u3084\u3063\u305f\u3053\u3068\u3042\u308b\uff1f  <span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n<p>DOOH\u306e\u4e16\u754c\u3067\u306f\u3001\u4e16\u754c\u4e2d\u3067DCO\u304c\u5b9f\u65bd\u3055\u308c\u3066\u3044\u308b\u4f8b\u304c\u591a\u3044\u3002 \u5b9f\u969b\u3001\u6700\u521d\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f10\u5e74\u4ee5\u4e0a\u524d\u306b\u5b9f\u65bd\u3055\u308c\u305f\u3002  <\/p>\n\n<ul class=\"wp-block-list\">\n<li>\u82f1\u56fd\u521d\u306e\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30fb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f2009\u5e74\u306b\u5b9f\u65bd\u3055\u308c\u305f\u3002 \u3053\u308c\u306f\u30ce\u30ad\u30a2\u306eN97\u643a\u5e2f\u5411\u3051\u3067\u3001\u30d5\u30a7\u30a4\u30b9\u30d6\u30c3\u30af\u304b\u3089\u30e9\u30a4\u30d6\u30fb\u30d5\u30a3\u30fc\u30c9\u3092\u53d6\u308a\u8fbc\u3093\u3067\u3044\u305f\u3002 \u3053\u308c\u306f2010\u5e74\u306e<strong>DOOH X-Factor <\/strong>\u8cde\u3092\u53d7\u8cde\u3057\u305f\u3002  <\/li>\n\n\n\n<li>2009\u5e74\u3082\u3001\u30ab\u30b9\u30c8\u30ed\u30fc\u30eb\u306f\u30ab\u30e1\u30e9\u3068\u30c7\u30b8\u30bf\u30eb\u30b9\u30af\u30ea\u30fc\u30f3\u3092\u4f7f\u3063\u3066\u300cRight Oil Right Car\u300d\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u767a\u4fe1\u3057\u307e\u3057\u305f\u3002<\/li>\n\n\n\n<li>2018\u5e74\u306b\u306f\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305fDOOH\u3067\u30c9\u30e9\u30a4\u30d0\u30fc\u306b\u547c\u3073\u304b\u3051\u308b<a href=\"https:\/\/www.marketing-interactive.com\/shell-malaysia-calls-out-to-drivers-with-personalised-digital-billboard\"> \u30b7\u30a7\u30ebVPower\u306e<\/a>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3057\u305f\u3002<\/li>\n\n\n\n<li> 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href=\"https:\/\/www.media4growth.com\/digital-ooh\/apac-media-owners-join-forces-to-defeat-the-pandemic-5394\"> APAC\u306e\u30e1\u30c7\u30a3\u30a2\u30aa\u30fc\u30ca\u30fc\u304c\u529b\u3092\u5408\u308f\u305b\u3066\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u3092\u963b\u6b62\u3059\u308b <\/a> <\/li>\n\n\n\n<li>\u307e\u305f\u3001\u6700\u8fd1\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f\u3001\u30de\u30ec\u30fc\u30b7\u30a2\u306e100\u4ee5\u4e0a\u306e\u5834\u6240\u3067\u300127\u306e\u7570\u306a\u308b\u30b5\u30a4\u30ba\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002 <\/li>\n<\/ul>\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E6%9C%AA%E6%9D%A5%E3%81%AFHTML5\"><\/span>\u672a\u6765\u306fHTML5<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n<p>DOOH\u30e1\u30c7\u30a3\u30a2\u306e\u30aa\u30fc\u30ca\u30fc\u306f\u3001HTML5\u30d5\u30a1\u30fc\u30b9\u30c8\u306e\u4e16\u754c\u306b\u5099\u3048\u308b\u3079\u304d\u3060\u3002<\/p>\n\n<p>\u5b9f\u969b\u3001HTML5\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u6a5f\u80fd\u3092\u30c7\u30d5\u30a9\u30eb\u30c8\u3068\u3057\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u6280\u8853\u30b9\u30bf\u30c3\u30af\u3084\u904b\u7528\u30d7\u30ed\u30bb\u30b9\u3092\u9069\u5fdc\u3055\u305b\u308b\u3079\u304d\u3067\u3042\u308b\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30c7\u30b8\u30bf\u30eb\u30fb\u30a2\u30a6\u30c8\u30fb\u30aa\u30d6\u30fb\u30db\u30fc\u30e0\uff08DOOH [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/lmx.ai\/ja\/blog\/html5-and-dco-for-digital-out-of-home-dooh\/\">\u7d9a\u304d\u3092\u8aad\u3080&#8230;<span class=\"screen-reader-text\"> from \u30c7\u30b8\u30bf\u30eb\u30fb\u30a2\u30a6\u30c8\u30fb\u30aa\u30d6\u30fb\u30db\u30fc\u30e0\uff08DOOH\uff09\u306e\u305f\u3081\u306eHTML5\u3068DCO<\/span><\/a><\/p>\n","protected":false},"featured_media":8671,"template":"","categories":[],"class_list":["post-8820","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lmx.ai\/ja\/wp-json\/wp\/v2\/blog\/8820","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lmx.ai\/ja\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/lmx.ai\/ja\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lmx.ai\/ja\/wp-json\/wp\/v2\/media\/8671"}],"wp:attachment":[{"href":"https:\/\/lmx.ai\/ja\/wp-json\/wp\/v2\/media?parent=8820"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lmx.ai\/ja\/wp-json\/wp\/v2\/categories?post=8820"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}