{"id":10416,"date":"2023-06-03T13:38:11","date_gmt":"2023-06-03T08:08:11","guid":{"rendered":"https:\/\/lmx.ai\/blog\/%eb%af%b8%eb%94%94%ec%96%b4-%ec%9e%90%ec%82%b0%ec%9d%b4-%ea%b4%91%ea%b3%a0%ec%a3%bc%ec%9d%98-%ec%b5%9c%ec%9a%b0%ec%84%a0-%ec%84%a0%ed%83%9d%ec%9d%b4-%eb%90%98%ea%b8%b0-%ec%9c%84%ed%95%9c-3%ea%b0%80\/"},"modified":"2024-01-03T16:48:55","modified_gmt":"2024-01-03T11:18:55","slug":"3-key-steps-for-media-assets-to-be-advertisers-first-choice","status":"publish","type":"blog","link":"https:\/\/lmx.ai\/ko\/blog\/3-key-steps-for-media-assets-to-be-advertisers-first-choice\/","title":{"rendered":"\ubbf8\ub514\uc5b4 \uc790\uc0b0\uc774 \uad11\uace0\uc8fc\uc758 \ucd5c\uc6b0\uc120 \uc120\ud0dd\uc774 \ub418\uae30 \uc704\ud55c 3\uac00\uc9c0 \uc8fc\uc694 \ub2e8\uacc4"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_68_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor: pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lmx.ai\/ko\/blog\/3-key-steps-for-media-assets-to-be-advertisers-first-choice\/#%EC%9E%90%EC%82%B0%EC%9D%98_%EC%95%84%EC%9B%83%EB%B0%94%EC%9A%B4%EB%93%9C_%EA%B4%91%EA%B3%A0_%EB%8A%98%EB%A6%AC%EA%B8%B0\" title=\"\uc790\uc0b0\uc758 \uc544\uc6c3\ubc14\uc6b4\ub4dc \uad11\uace0 \ub298\ub9ac\uae30\">\uc790\uc0b0\uc758 \uc544\uc6c3\ubc14\uc6b4\ub4dc \uad11\uace0 \ub298\ub9ac\uae30<\/a><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lmx.ai\/ko\/blog\/3-key-steps-for-media-assets-to-be-advertisers-first-choice\/#%EC%9E%90%EB%8F%99%ED%99%94_%EB%B0%8F_%ED%94%84%EB%A1%9C%EA%B7%B8%EB%9E%98%EB%B0%8D_%EB%B0%A9%EC%8B%9D%EC%9D%84_%EA%B0%96%EC%B6%98_%EC%99%84%EB%B2%BD%ED%95%98%EA%B2%8C_%ED%86%B5%ED%95%A9%EB%90%9C_%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9D%84_%EC%A0%9C%EA%B3%B5%ED%95%A9%EB%8B%88%EB%8B%A4\" title=\"\uc790\ub3d9\ud654 \ubc0f \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd\uc744 \uac16\ucd98 \uc644\ubcbd\ud558\uac8c \ud1b5\ud569\ub41c \ud50c\ub7ab\ud3fc\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.\">\uc790\ub3d9\ud654 \ubc0f \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd\uc744 \uac16\ucd98 \uc644\ubcbd\ud558\uac8c \ud1b5\ud569\ub41c \ud50c\ub7ab\ud3fc\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lmx.ai\/ko\/blog\/3-key-steps-for-media-assets-to-be-advertisers-first-choice\/#%EA%B7%80%ED%95%98%EC%9D%98_%EC%9E%90%EC%82%B0%EC%97%90_%EC%B2%AD%EC%A4%91_%EB%8D%B0%EC%9D%B4%ED%84%B0%EB%A5%BC_%EA%B0%96%EC%B6%94%EC%8B%AD%EC%8B%9C%EC%98%A4\" title=\"\uadc0\ud558\uc758 \uc790\uc0b0\uc5d0 \uccad\uc911 \ub370\uc774\ud130\ub97c \uac16\ucd94\uc2ed\uc2dc\uc624\">\uadc0\ud558\uc758 \uc790\uc0b0\uc5d0 \uccad\uc911 \ub370\uc774\ud130\ub97c \uac16\ucd94\uc2ed\uc2dc\uc624<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/lmx.ai\/ko\/blog\/3-key-steps-for-media-assets-to-be-advertisers-first-choice\/#%EC%98%A4%ED%94%84%EB%9D%BC%EC%9D%B8_%EC%9E%90%EC%82%B0%EC%9D%84_%EC%98%A8%EB%9D%BC%EC%9D%B8_%EC%84%B8%EA%B3%84%EC%97%90_%ED%86%B5%ED%95%A9%ED%95%A9%EB%8B%88%EB%8B%A4\" title=\"\uc624\ud504\ub77c\uc778 \uc790\uc0b0\uc744 \uc628\ub77c\uc778 \uc138\uacc4\uc5d0 \ud1b5\ud569\ud569\ub2c8\ub2e4.\">\uc624\ud504\ub77c\uc778 \uc790\uc0b0\uc744 \uc628\ub77c\uc778 \uc138\uacc4\uc5d0 \ud1b5\ud569\ud569\ub2c8\ub2e4.<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/lmx.ai\/ko\/blog\/3-key-steps-for-media-assets-to-be-advertisers-first-choice\/#%EB%AF%B8%EB%94%94%EC%96%B4_%EC%86%8C%EC%9C%A0%EC%9E%90%EA%B0%80_%EC%A7%80%EA%B8%88_%EC%96%B4%EB%96%BB%EA%B2%8C_%EC%83%88%EB%A1%9C%EC%9A%B4_OOH_%EC%97%AC%EC%A0%95%EC%9D%84_%EC%8B%9C%EC%9E%91%ED%95%A0_%EC%88%98_%EC%9E%88%EC%8A%B5%EB%8B%88%EA%B9%8C\" title=\"\ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \uc9c0\uae08 \uc5b4\ub5bb\uac8c \uc0c8\ub85c\uc6b4 OOH \uc5ec\uc815\uc744 \uc2dc\uc791\ud560 \uc218 \uc788\uc2b5\ub2c8\uae4c?\">\ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \uc9c0\uae08 \uc5b4\ub5bb\uac8c \uc0c8\ub85c\uc6b4 OOH \uc5ec\uc815\uc744 \uc2dc\uc791\ud560 \uc218 \uc788\uc2b5\ub2c8\uae4c?<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>\uc624\ub298\ub0a0 \ubbf8\ub514\uc5b4 \uc790\uc0b0\uc758 \ub514\uc9c0\ud138\ud654\ub294 \uac00\uc18d\ud654\ub418\uc5c8\uc9c0\ub9cc \uad6c\ub9e4 \ubc0f \ud310\ub9e4 \ud504\ub85c\uc138\uc2a4\ub294 \uc5ec\uc804\ud788 \uc815\uccb4\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ud2b9\ud788 \ub2e4\uc591\ud55c \uc2a4\ud06c\ub9b0\uc744 \uc81c\uacf5\ud558\ub294 \uc0c8\ub85c\uc6b4 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \ub4f1\uc7a5\ud558\uba74\uc11c \uad6c\ub9e4\uc790\uc640 \ud310\ub9e4\uc790 \uc0ac\uc774\uc5d0\ub294 <a href=\"https:\/\/www.movingwalls.com\/ko\/ooh-campaign-planner\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\uc625\uc678\uad11\uace0(OOH) \ubbf8\ub514\uc5b4\uc5d0 \uc801\ud569\ud55c \uacc4\ud68d\uc744<\/a> \uc218\ub9bd\ud558\ub294 \ub370 \uc804\ubb38\uc131\uc744 \uac16\ucd98 \ub2e4\uc591\ud55c \ub300\ud589\uc0ac\uac00 \uc874\uc7ac\ud558\ub294 \ubcf5\uc7a1\ud55c \uad6c\uc870\uac00 \uc874\uc7ac\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n<p> OOH \ubd80\ubb38\uc5d0\uc11c \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd\uacfc \uac19\uc740 \ub514\uc9c0\ud138 \uae30\uc220\uc758 \ubc1c\uc804\uc73c\ub85c \uad6c\ub9e4 \ubc0f \ud310\ub9e4 \ud504\ub85c\uc138\uc2a4\uc5d0\uc11c \uc790\ub3d9\ud654\uac00 \uac00\ub2a5\ud574\uc84c\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ud55c\ub54c \ubcf5\uc7a1\ud558\uace0 \ubd84\uc0b0\ud654\ub41c \ubbf8\ub514\uc5b4 \uc2dc\uc7a5\uc740 \ubaa8\ub4e0 \ube0c\ub79c\ub4dc\uac00 OOH \uad11\uace0\uc5d0 \uc561\uc138\uc2a4\ud558\uace0 \uac8c\uc7ac\ud560 \uc218 \uc788\ub294 \uc2dc\uc7a5\uc73c\ub85c \uc7ac\ud3b8\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p> \uadf8\ub7ec\ub098 \ub9ce\uc740 \ub124\ud2b8\uc6cc\ud06c \ud654\uba74 \uc18c\uc720\uc790\uc640 \ub514\uc9c0\ud138 \uad6c\ub9e4\uc790\ub294 \uc774\ub7ec\ud55c \uae30\uc220\uc744 \uc2e4\ud589 \ud504\ub85c\uc138\uc2a4\uc5d0 \uc815\ud655\ud558\uac8c \ud1b5\ud569\ud558\uc9c0 \uc54a\uc558\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\ub85c \uc778\ud574 \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd \uad6c\ub9e4 \ud5c8\ube0c\uac00 \ub2e4\ub978 \uad6d\uac00\uc758 \ub2e4\ub978 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uc758 \uc790\uc0b0\uc744 \ubcf4\uc720\ud558\uace0 \uc788\uae30 \ub54c\ubb38\uc5d0 \uae00\ub85c\ubc8c \ub514\uc9c0\ud138 \ubbf8\ub514\uc5b4 \uad6c\ub9e4\uc790\uc758 \ub354 \ub113\uc740 \ubc94\uc704\ub97c \ub193\uce58\uac8c \ub418\uba70, \uc774\ub85c \uc778\ud574 \uc720\ud734 \uc7ac\uace0\uac00 \ubc1c\uc0dd\ud558\uace0 \uc0c8\ub85c\uc6b4 \uc218\uc775\uc6d0\uc5d0 \ub300\ud55c \uae30\ud68c\ub97c \ub193\uce60 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p> \ub610\ud55c \uc628\ub77c\uc778 \ub300\uc751\ubb3c\uc778 \ub514\uc9c0\ud138 \ubbf8\ub514\uc5b4\uc5d0\ub3c4 \uc601\ud5a5\uc744 \ubbf8\uce69\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub610\ud55c \ub514\uc9c0\ud138 \uad6c\ub9e4\uc790\ub294 \uc0ac\uc6a9 \uac00\ub2a5\ud55c \uc778\ubca4\ud1a0\ub9ac\uc5d0 \ub300\ud55c \uc561\uc138\uc2a4\uac00 \uc81c\ud55c\ub418\uace0 \uc120\ud0dd\ud560 \uc218 \uc788\ub294 \uc120\ud0dd\uc758 \ud3ed\uc774 \ub354 \uc881\uc544\uc9d1\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uad6c\ub9e4\uc790\ub294 \uc0ac\uc6a9 \uac00\ub2a5\ud55c \uc7ac\uace0\uac00 \uc788\ub294 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\ub97c \uc218\ub3d9\uc73c\ub85c \uac80\uc0c9\ud574\uc57c \ud558\uba70 \uc774 \ud504\ub85c\uc138\uc2a4\ub294 \ud2b9\ud788 \uc2dc\uac04\uc774 \ub9ce\uc774 \uac78\ub9ac\uace0 \uac70\ub798\uac00 \uc774\ub8e8\uc5b4\uc9c0\ub824\uba74 \ub9ce\uc740 \uc778\ub825\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%9E%90%EC%82%B0%EC%9D%98_%EC%95%84%EC%9B%83%EB%B0%94%EC%9A%B4%EB%93%9C_%EA%B4%91%EA%B3%A0_%EB%8A%98%EB%A6%AC%EA%B8%B0\"><\/span>\uc790\uc0b0\uc758 \uc544\uc6c3\ubc14\uc6b4\ub4dc \uad11\uace0 \ub298\ub9ac\uae30<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\uc624\ub298\ub0a0 OOH\ub294 \ud6e8\uc52c \ub354 \ub9ce\uc740 \uac83\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc9c0\ub9cc \uadf8 \uc7a0\uc7ac\ub825\uc774 \uc644\uc804\ud788 \uc2e4\ud604\ub418\uc9c0\ub294 \uc54a\uc2b5\ub2c8\ub2e4. \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \uc0ac\uc6a9\ud560 \uc218 \uc788\ub294 \uc0c8\ub85c\uc6b4 \uae30\uc220\uacfc \uc635\uc158\uc744 \uac16\uace0 \uc788\uc73c\uba70 \uc774\ub7ec\ud55c \uae30\uc220\uc758 \ucc44\ud0dd\uc774 \ubcf5\uc7a1\ud55c \ud504\ub85c\uc138\uc2a4\uc77c \ud544\uc694\ub294 \uc5c6\ub2e4\ub294 \uc810\uc744 \uc778\uc2dd\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc5b4\ub5bb\uac8c \ud558\uba74 \ube44\uc988\ub2c8\uc2a4\ub97c \uc0c8\ub85c\uc6b4 \ucc28\uc6d0\uc73c\ub85c \ub04c\uc5b4\uc62c\ub9ac\uace0 \uae30\uc874 \ube44\uc988\ub2c8\uc2a4\ub97c \ub118\uc5b4 \uc0c8\ub85c\uc6b4 \uad6c\ub9e4\uc790\uc5d0\uac8c \ub2e4\uac00\uac08 \uc218 \uc788\uc744\uae4c\uc694?<\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%9E%90%EB%8F%99%ED%99%94_%EB%B0%8F_%ED%94%84%EB%A1%9C%EA%B7%B8%EB%9E%98%EB%B0%8D_%EB%B0%A9%EC%8B%9D%EC%9D%84_%EA%B0%96%EC%B6%98_%EC%99%84%EB%B2%BD%ED%95%98%EA%B2%8C_%ED%86%B5%ED%95%A9%EB%90%9C_%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%9D%84_%EC%A0%9C%EA%B3%B5%ED%95%A9%EB%8B%88%EB%8B%A4\"><\/span><em>\uc790\ub3d9\ud654 \ubc0f \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd\uc744 \uac16\ucd98 \uc644\ubcbd\ud558\uac8c \ud1b5\ud569\ub41c \ud50c\ub7ab\ud3fc\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/em><span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<p>\ubbf8\ub514\uc5b4 \uc790\uc0b0\uc758 \uad6c\ub9e4 \ubc0f \ud310\ub9e4 \ud504\ub85c\uc138\uc2a4\uc5d0 \uc55e\uc11c \ubbf8\ub514\uc5b4 \uad6c\ub9e4 \ud504\ub85c\uc138\uc2a4\uc758 \ud6a8\uc728\uc131\uc744 \uadf9\ub300\ud654\ud558\uace0 \uae00\ub85c\ubc8c \ubbf8\ub514\uc5b4 \uad6c\ub9e4\uc790\uc5d0\uac8c \uc6d0\ud65c\ud558\uac8c \uc811\uadfc\ud558\uae30 \uc704\ud55c \uccab \ubc88\uc9f8 \ub2e8\uacc4\ub85c \uc644\ubcbd\ud558\uac8c \ud1b5\ud569\ub41c \ud50c\ub7ab\ud3fc\uc744 \uc81c\uacf5\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\ub97c \ud1b5\ud574 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\ub294 \uc790\ub3d9\ud654\ub418\uace0 \ud504\ub85c\uadf8\ub798\ubc0d\ub41c \ud50c\ub7ab\ud3fc \uc804\ubc18\uc5d0 \uac78\uccd0 \uc804\uccb4 \uc778\ubca4\ud1a0\ub9ac \uc0dd\ud0dc\uacc4\uc5d0 \uad11\ubc94\uc704\ud558\uac8c \uc561\uc138\uc2a4\ud560 \uc218 \uc788\uc73c\uba70, \uad6c\ub9e4\uc790\ub294 \ud1b5\ud569\ub41c \uad6c\ub9e4 \ud504\ub85c\uc138\uc2a4\uc640 \ucea0\ud398\uc778 \uc131\uacfc\uc758 \ud5a5\uc0c1\ub41c \ud22c\uba85\uc131\uc744 \uacbd\ud5d8\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\ub610\ud55c \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd\uc758 \ud1b5\ud569 \ud50c\ub7ab\ud3fc\uc740 \uac04\uc18c\ud654\ub41c \uad6c\ub9e4 \ud504\ub85c\uc138\uc2a4\ub97c \ud1b5\ud574 \uc218\ub9ce\uc740 \uac1c\ubcc4 \uacc4\uc57d\uc744 \uad00\ub9ac\ud558\ub294 \ub370 \ub4dc\ub294 \ucd94\uac00 \ub178\ub825\uc744 \uc5c6\uc560\uace0 \ub354 \uc801\uc740 \uc778\ub825\uc73c\ub85c \ub300\uaddc\ubaa8 \ud504\ub85c\uadf8\ub7a8\uc744 \uc2e4\ud589\ud560 \uc218 \uc788\ub3c4\ub85d \ud568\uc73c\ub85c\uc368 \uad6c\ub9e4\uc790\ub97c \uc6a9\uc774\ud558\uac8c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\ub294 \uc0ac\uc6a9 \uac00\ub2a5\ud55c \uc778\ubca4\ud1a0\ub9ac\uc5d0\uc11c \uc644\uc804\ud558\uace0 \ud6a8\uacfc\uc801\uc73c\ub85c \uc218\uc775\uc744 \ucc3d\ucd9c\ud558\uc5ec \uc218\uc775\uc744 \uadf9\ub300\ud654\ud560 \uc218 \uc788\uc73c\uba70, \uc774\ub294 \ub354 \uc801\uc740 \uc2dc\uac04\uacfc \uc9c1\uc811\uc801\uc778 \ub178\ub825\uc744 \ud544\uc694\ub85c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\ub7ec\ud55c \ud6a8\uc728\uc801\uc778 \uc6cc\ud06c\ud50c\ub85c\uc6b0\ub294 \uad81\uadf9\uc801\uc73c\ub85c DOOH \uacf5\uac04\uc5d0\uc11c \ud65c\uc131\ud654\ub418\uc5b4 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \uc790\uc2e0\uc758 \uc790\uc0b0\uc744 \uc804 \uc138\uacc4 \uad6c\ub9e4\uc790\uc5d0\uac8c \ud655\uc7a5\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \ucc3d\ucd9c\ud558\uac8c \ub429\ub2c8\ub2e4. <\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EA%B7%80%ED%95%98%EC%9D%98_%EC%9E%90%EC%82%B0%EC%97%90_%EC%B2%AD%EC%A4%91_%EB%8D%B0%EC%9D%B4%ED%84%B0%EB%A5%BC_%EA%B0%96%EC%B6%94%EC%8B%AD%EC%8B%9C%EC%98%A4\"><\/span><em>\uadc0\ud558\uc758 \uc790\uc0b0\uc5d0 \uccad\uc911 \ub370\uc774\ud130\ub97c \uac16\ucd94\uc2ed\uc2dc\uc624<\/em><span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<p>\uc624\ub298\ub0a0\uc758 \uc634\ub2c8\ucc44\ub110 \ud658\uacbd\uc5d0\uc11c \ubbf8\ub514\uc5b4 \uc0ac\uc774\ud2b8\uc5d0 \uc62c\ubc14\ub978 \uc720\ud615\uc758 \uc7a0\uc7ac\uace0\uac1d \ub370\uc774\ud130\ub97c \uc81c\uacf5\ud558\ub294 \uac83\uc740 \uad6c\ub9e4\uc790 \ub9c8\ucf00\ud305 \ud504\ub85c\uc138\uc2a4\uc758 \uc911\uc694\ud55c \ubd80\ubd84\uc774 \ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ubbf8\ub514\uc5b4 \uad6c\ub9e4\uc790\ub294 \ub370\uc774\ud130\uc5d0 \ud06c\uac8c \uc758\uc874\ud558\ubbc0\ub85c \uc790\uc2e0 \uc788\ub294 \ubbf8\ub514\uc5b4 \ubc0f \ub9c8\ucf00\ud305 \uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc0ac\uc6a9 \uac00\ub2a5\ud55c \ub370\uc774\ud130\uc5d0 \uc561\uc138\uc2a4\ud558\uc5ec \uccad\uc911\uc5d0\uac8c \uc27d\uac8c \uc811\uadfc\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc2e4\uc81c\ub85c \ub370\uc774\ud130 \uae30\ubc18 \ucea0\ud398\uc778\uc744 \ud1b5\ud574 \ubcf4\ub2e4 \ucca0\uc800\ud55c \uacc4\ud68d\uacfc \uad6c\uccb4\uc801\uc778 \ud0c0\uac9f\ud305\uc774 \uac00\ub2a5\ud574\uc84c\uc73c\uba70, \uc774\ub97c \ud1b5\ud574 \ud5a5\uc0c1\ub41c \uc18c\ube44\uc790 \uacbd\ud5d8\uacfc \uc57c\uc678 \ud658\uacbd\uc5d0\uc11c \uccad\uc911\uc5d0\uac8c \ub2e4\uac00\uac08 \uc218 \uc788\ub294 \uae30\ud68c\uac00 \ucc3d\ucd9c\ub418\uc5c8\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\uad6c\ub9e4\uc790\uc758 \uad00\uc810\uc5d0\uc11c \ubcfc \ub54c \uae30\uc874 \ubc0f \uc2e4\uc81c \ud589\ub3d9\uc744 \uae30\ubc18\uc73c\ub85c \uc758\ubbf8 \uc788\ub294 \ud0c0\uac9f \uc624\ub514\uc5b8\uc2a4\ub97c \uc0dd\uc131\ud55c \ud6c4 \uc77c\uc815, \ub2e4\uc591\ud55c \uc18c\uc2a4, \uc704\uce58\uc758 \ud2b8\ub9ac\uac70 \ub4f1\uacfc \uac19\uc740 \ud0c0\uac9f\ud305 \uae30\uc900\uc744 \uc120\ud0dd\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ud0c0\uac9f \uace0\uac1d\uc774 \uc788\ub294 \uc2dc\uac04\uacfc \uc704\uce58\uc5d0 \ub530\ub77c \ub178\ucd9c\uc5d0 \ub300\ud55c \uc785\ucc30 \uc5ec\ubd80\uac00 \uacb0\uc815\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub530\ub77c\uc11c \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd\uc744 \ud1b5\ud574 \ud604\ubb3c \uc218\uc900\uc758 \uac01 \uad11\uace0 \ubc30\uce58\uc5d0 \ub300\ud55c \uad6c\ub9e4 \uacb0\uc815\uc744 \uc804\ub2ec\ud558\ub294 \ub370 \ub370\uc774\ud130\ub97c \uc0ac\uc6a9\ud560 \uc218 \uc788\uc73c\uba74 \uad6c\ub9e4\uc790\uc5d0\uac8c \uc811\uadfc\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<h6 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%98%A4%ED%94%84%EB%9D%BC%EC%9D%B8_%EC%9E%90%EC%82%B0%EC%9D%84_%EC%98%A8%EB%9D%BC%EC%9D%B8_%EC%84%B8%EA%B3%84%EC%97%90_%ED%86%B5%ED%95%A9%ED%95%A9%EB%8B%88%EB%8B%A4\"><\/span><em>\uc624\ud504\ub77c\uc778 \uc790\uc0b0\uc744 \uc628\ub77c\uc778 \uc138\uacc4\uc5d0 \ud1b5\ud569\ud569\ub2c8\ub2e4.<\/em><span class=\"ez-toc-section-end\"><\/span><\/h6>\n\n\n\n<p>\uc2a4\ub9c8\ud2b8\ud3f0\uc758 \ucd9c\ud604\uacfc \uc18c\ube44\uc790\uc758 \ud589\ub3d9\uacfc \uc120\ud638\ub3c4\uc5d0 \ub300\ud55c \uace0\uc720\ud55c \ud1b5\ucc30\ub825\uc744 \uc81c\uacf5\ud558\ub294 \uc704\uce58 \ub370\uc774\ud130\uc758 \uae30\uc220\uc801 \ud601\uc2e0\uc73c\ub85c \uc778\ud574 \ub514\uc9c0\ud138 \uc138\uacc4\uc640 \ubb3c\ub9ac\uc801 \uc138\uacc4 \uc0ac\uc774\uc758 \uaca9\ucc28\ub3c4 \uc904\uc5b4\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\ub7ec\ud55c \uc9c0\ud45c\ub97c \ud504\ub85c\uadf8\ub798\ubc0d \ubc29\uc2dd \uad6c\ub9e4\uc640 \ud1b5\ud569\ud558\uba74 \ub354\uc6b1 \ub9cc\uc871\uc2a4\ub7ec\uc6b4 \uc131\uacfc\uc640 \ud1b5\ucc30\ub825\uc744 \uc5bb\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\ubaa8\ubc14\uc77c \uc704\uce58 \ub370\uc774\ud130\ub294 \uc624\ud504\ub77c\uc778 \uc138\uacc4\uc758 \uccad\uc911\uc5d0\uac8c \ub2e4\uac00\uac08 \uac00\ub2a5\uc131\uc744 \ub192\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc624\ub514\uc5b8\uc2a4 \ub514\ubc14\uc774\uc2a4\uc758 \uc704\uce58\uc640 OOH \ucea0\ud398\uc778\uc758 \uc704\uce58\uac00 \uac00\uae4c\uc6cc OOH \ucea0\ud398\uc778\uc758 \uad00\ub828 \ubaa8\ubc14\uc77c \uad11\uace0\uac00 \uc624\ub514\uc5b8\uc2a4\uc5d0\uac8c \uc790\ub3d9\uc73c\ub85c \ub178\ucd9c\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc810\uc810 \ub354 \ub9ce\uc740 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \ub370\uc774\ud130 \uad00\ub9ac \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc758\ub3c4\ud55c \uccad\uc911\uc5d0 \ub300\ud55c \ud1b5\ucc30\ub825\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc801\uc2dc\uc5d0 \uc801\uc808\ud55c \uccad\uc911\uc744 \ud0c0\uac9f\ud305\ud558\ub294 \ub3d9\uc2dc\uc5d0 \uad00\ub828 \uba54\uc2dc\uc9c0\ub97c \ud1b5\ud574 \ucea0\ud398\uc778 \ud6a8\uc728\uc131\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\uace0 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%AF%B8%EB%94%94%EC%96%B4_%EC%86%8C%EC%9C%A0%EC%9E%90%EA%B0%80_%EC%A7%80%EA%B8%88_%EC%96%B4%EB%96%BB%EA%B2%8C_%EC%83%88%EB%A1%9C%EC%9A%B4_OOH_%EC%97%AC%EC%A0%95%EC%9D%84_%EC%8B%9C%EC%9E%91%ED%95%A0_%EC%88%98_%EC%9E%88%EC%8A%B5%EB%8B%88%EA%B9%8C\"><\/span>\ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \uc9c0\uae08 \uc5b4\ub5bb\uac8c \uc0c8\ub85c\uc6b4 OOH \uc5ec\uc815\uc744 \uc2dc\uc791\ud560 \uc218 \uc788\uc2b5\ub2c8\uae4c? <span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><a href=\"https:\/\/lmx.ai\/ko\/dooh-101\/\" target=\"_blank\" rel=\"noopener\" title=\"\ub514\uc9c0\ud138OOH\">\ub514\uc9c0\ud138 OOH<\/a>\uc758 \uae30\ud558\uae09\uc218\uc801\uc778 \uc131\uc7a5\uacfc \uae00\ub85c\ubc8c \uaddc\ubaa8\uc758 \uc9c0\uc18d\uc801\uc778 \uc131\uc7a5\uc744 \ud1b5\ud574 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\ub294 \ub354\uc6b1 \ub9e4\ub825\uc801\uc778 \uccad\uc911 \uacbd\ud5d8\uc744 \ub9cc\ub4e4 \uc218 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uccab \ubc88\uc9f8 \ub2e8\uacc4\ub294 OOH\uc758 \uac15\uc810\uc744 \ud65c\uc6a9\ud558\uae30 \uc704\ud574 \ubbf8\ub514\uc5b4 \uc790\uc0b0\uc5d0 \ud504\ub85c\uadf8\ub798\ubc0d \uae30\uc220\uc744 \uac16\ucd94\uace0 \uc900\ube44\ud558\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>LMX \ud50c\ub7ab\ud3fc\uc5d0\ub294 \uac8c\uc2dc\uc790\uac00 \uc778\ubca4\ud1a0\ub9ac\ub97c \uad00\ub9ac\ud558\uace0, \uc81c\uc548\uc11c\ub97c \uc0dd\uc131\ud558\uace0, \ub514\uc9c0\ud138 \uad6c\ub9e4\uc790\uc5d0\uac8c \ubcf4\ub2e4 \ud6a8\uacfc\uc801\uc73c\ub85c \uc811\uadfc\ud560 \uc218 \uc788\ub294 \ub3d9\uc2dc\uc5d0 \ube0c\ub79c\ub4dc\uac00 &#8220;Outernet&#8221; \ub610\ub294 \uc2e4\uc81c \uc138\uacc4\uc5d0\uc11c \uc6c0\uc9c1\uc774\ub294 \uc7a0\uc7ac\uace0\uac1d\uc5d0\uac8c \uc27d\uac8c \ub2e4\uac00\uac08 \uc218 \uc788\ub3c4\ub85d \ud558\ub294 7\uac1c\uc758 \ubaa8\ub4c8\uc774 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\uc774\uc81c \ub9c8\ucf00\ud130\ub294 LMX \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud55c \ubaa8\ubc14\uc77c \ubc0f \uc624\ud504\ub77c\uc778 \uc7a5\uc18c \uae30\ubc18 \ubbf8\ub514\uc5b4 \ud65c\uc131\ud654\ub97c \ud1b5\ud574 \uadfc\ucc98\uc5d0 \uc788\ub294 \uccad\uc911 \uc720\ud615\uc5d0 \ub530\ub77c \uc704\uce58\ub97c \ud504\ub85c\ud30c\uc77c\ub9c1\ud558\uace0 \uc624\ud504\ub77c\uc778 \uc5ec\uc815\uc5d0\uc11c \uccad\uc911\uc5d0\uac8c \ub2e4\uac00\uac08 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub610\ud55c \uc774 \ud50c\ub7ab\ud3fc\uc740 \ubbf8\ub514\uc5b4 \ud22c\uc790 \uc2dc \ub370\uc774\ud130 \ubc0f \uc790\ub3d9\ud654\ub97c \ud1b5\ud574 Classic, Transit, Digital \ubc0f \ubaa8\ub4e0 OOH \ubbf8\ub514\uc5b4 \uc790\uc0b0\uc744 \ub9e4\ub825\uc801\uc774\uace0 \ud655\uc7a5 \uac00\ub2a5\ud558\uac8c \ub9cc\ub4ed\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc624\ub298\ub0a0 \ubbf8\ub514\uc5b4 \uc790\uc0b0\uc758 \ub514\uc9c0\ud138\ud654\ub294 \uac00\uc18d\ud654\ub418\uc5c8\uc9c0\ub9cc \uad6c\ub9e4 \ubc0f \ud310\ub9e4 \ud504\ub85c\uc138\uc2a4\ub294 \uc5ec\uc804\ud788 \uc815\uccb4\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \ub2e4\uc591\ud55c \uc2a4\ud06c\ub9b0\uc744 \uc81c\uacf5\ud558\ub294 \uc0c8\ub85c\uc6b4 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \ub4f1\uc7a5\ud558\uba74\uc11c [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/lmx.ai\/ko\/blog\/3-key-steps-for-media-assets-to-be-advertisers-first-choice\/\">\ub354\ubcf4\uae30&#8230;<span class=\"screen-reader-text\"> from \ubbf8\ub514\uc5b4 \uc790\uc0b0\uc774 \uad11\uace0\uc8fc\uc758 \ucd5c\uc6b0\uc120 \uc120\ud0dd\uc774 \ub418\uae30 \uc704\ud55c 3\uac00\uc9c0 \uc8fc\uc694 \ub2e8\uacc4<\/span><\/a><\/p>\n","protected":false},"featured_media":10417,"template":"","categories":[],"class_list":["post-10416","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/blog\/10416","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/media\/10417"}],"wp:attachment":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/media?parent=10416"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/categories?post=10416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}