{"id":10426,"date":"2023-06-03T13:55:00","date_gmt":"2023-06-03T08:25:00","guid":{"rendered":"https:\/\/lmx.ai\/blog\/%eb%a7%a4%ec%9a%b0-%ec%9c%a0%ec%97%b0%ed%95%9c-cms%eb%a1%9c-%ea%b0%95%eb%a0%a5%ed%95%9c-%ea%b3%a0%ea%b0%9d-%ea%b8%b0%eb%b0%98-%ea%b5%ac%ec%b6%95\/"},"modified":"2024-01-03T17:42:07","modified_gmt":"2024-01-03T12:12:07","slug":"build-strong-customer-base-with-flexible-cms","status":"publish","type":"blog","link":"https:\/\/lmx.ai\/ko\/blog\/build-strong-customer-base-with-flexible-cms\/","title":{"rendered":"\ub9e4\uc6b0 \uc720\uc5f0\ud55c CMS\ub85c \uac15\ub825\ud55c \uace0\uac1d \uae30\ubc18 \uad6c\ucd95"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_68_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor: pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lmx.ai\/ko\/blog\/build-strong-customer-base-with-flexible-cms\/#%ED%95%98%EC%9D%B4%ED%8D%BC%EB%A1%9C%EC%BB%AC_%ED%83%80%EA%B2%9F%ED%8C%85_%EC%A6%9D%ED%8F%AD\" title=\"\ud558\uc774\ud37c\ub85c\uceec \ud0c0\uac9f\ud305 \uc99d\ud3ed\">\ud558\uc774\ud37c\ub85c\uceec \ud0c0\uac9f\ud305 \uc99d\ud3ed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lmx.ai\/ko\/blog\/build-strong-customer-base-with-flexible-cms\/#%ED%95%84%EC%9A%94%ED%95%9C_%EA%B2%83%EC%9D%80_CMS_%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%97%90_%EB%8C%80%ED%95%9C_%EC%95%A1%EC%84%B8%EC%8A%A4%EB%BF%90%EC%9E%85%EB%8B%88%EB%8B%A4\" title=\"\ud544\uc694\ud55c \uac83\uc740 CMS \ud50c\ub7ab\ud3fc\uc5d0 \ub300\ud55c \uc561\uc138\uc2a4\ubfd0\uc785\ub2c8\ub2e4.\">\ud544\uc694\ud55c \uac83\uc740 CMS \ud50c\ub7ab\ud3fc\uc5d0 \ub300\ud55c \uc561\uc138\uc2a4\ubfd0\uc785\ub2c8\ub2e4.<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>OOH(Out-of-Home) \uad11\uace0\ub294 \uc0ac\ub78c\ub4e4\uc774 \ub300\ubd80\ubd84\uc758 \uc2dc\uac04\uc744 \ubcf4\ub0b4\ub294 \uacf3\uc5d0 \ud56d\uc0c1 \uc874\uc7ac\ud569\ub2c8\ub2e4. \uccad\uc911\uc774 \uc2e4\uc81c \uc138\uacc4\uc5d0\uc11c \uc6c0\uc9c1\uc774\ub294 \ubc29\uc2dd\uc5d0 \uc27d\uac8c \uc801\uc751\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ud2b9\ud788 \ud574\ub2f9 \uc704\uce58\uc5d0\uc11c \uc77c\uc5b4\ub098\ub294 \uc77c\uc5d0 \ub530\ub77c \ucf58\ud150\uce20\ub97c \ubcc0\uacbd\ud560 \uc218 \uc788\ub294 \ub3d9\uc801 \ub514\uc9c0\ud138 \uad11\uace0\ud310\uc758 \uacbd\uc6b0 \ub354\uc6b1 \uadf8\ub807\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc2e4\uc81c\ub85c \uc18c\ube44\uc790\uc758 \uc6c0\uc9c1\uc784(\uc18c\ube44\uc790\uac00 \uc5b4\ub514\uc5d0 \uc788\uace0 \uc5b4\ub514\ub85c \uac00\ub294\uc9c0)\uc744 \uc774\ud574\ud558\ub294 \uac83\uc774 \uad11\uace0 \ucf58\ud150\uce20 \uc790\uccb4\ubcf4\ub2e4 \ub354 \uc911\uc694\ud558\ub2e4\uace0 \uc8fc\uc7a5\ud558\ub294 \uc0ac\ub78c\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ud6cc\ub96d\ud55c \uad11\uace0\ub97c \uae30\ud68d\ud558\uace0 \uc798\ubabb\ub41c \uccad\uc911\uc5d0\uac8c \ubcf4\uc5ec\uc8fc\ub294 \uac83\uc740 \ud655\uc2e4\ud788 \uc758\ubbf8\uac00 \uc5c6\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub807\ub2e4\uba74 OOH\uac00 \uc0c1\uc778\ub4e4\uc774 \uadfc\ucc98\uc5d0\uc11c \ud310\ub9e4\ud558\ub294 \uc81c\ud488\uc744 \ubcf4\ud589\uc790\uc5d0\uac8c \uc54c\ub9ac\uae30 \uc704\ud574 \uc0ac\uc6a9\ud558\ub294 \uc18c\uaddc\ubaa8 \ube44\uc988\ub2c8\uc2a4 \ud601\uc2e0\uc774\ub77c\ub294 \uc810\uc740 \uac70\uc758 \uc544\uc774\ub7ec\ub2c8\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub7ec\ub098 \uc138\uacc4 \uacbd\uc81c\uac00 \ud638\ud669\uc744 \ub204\ub9ac\uba74\uc11c \uc8fc\uc694 OOH \uc2e4\uc81c \uc0c1\ud0dc\uac00 \uac70\uc758 \uae00\ub85c\ubc8c \ube0c\ub79c\ub4dc\uc758 \ub3c5\uc810\uc774 \ub418\ub294 \ub370\ub294 \uc624\ub79c \uc2dc\uac04\uc774 \uac78\ub9ac\uc9c0 \uc54a\uc558\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc624\ub298\ub0a0 \uc625\uc678\uad11\uace0\ub294 \uadf8 \uc790\uccb4\ub85c \uc9c4\ud654\ub97c \uac70\ub4ed\ud574 \uc654\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub354 \ub9ce\uc740 \uc704\uce58\uc5d0 \ub354 \ub9ce\uc740 \uc790\uc0b0\uc774 \uc788\uc5b4 \uadf8 \uc5b4\ub290 \ub54c\ubcf4\ub2e4 \ub354 \ub9ce\uc740 \uad11\uace0\uac00 \uac8c\uc7ac\ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>OOH \uacf5\uac04\uc744 \uad6c\ub9e4\ud558\uace0 \ud310\ub9e4\ud558\uae30 \uc704\ud55c \uc720\uc5f0\ud55c \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uc774 \ub110\ub9ac \ubcf4\uae09\ub428\uc5d0 \ub530\ub77c \uc9c0\uc5ed \uae30\uc5c5\uc740 \ub2e4\uc2dc \ub9e4\uccb4\ub85c \ubab0\ub824\ub4e4\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%ED%95%98%EC%9D%B4%ED%8D%BC%EB%A1%9C%EC%BB%AC_%ED%83%80%EA%B2%9F%ED%8C%85_%EC%A6%9D%ED%8F%AD\"><\/span>\ud558\uc774\ud37c\ub85c\uceec \ud0c0\uac9f\ud305 \uc99d\ud3ed<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\uc0ac\ub78c\ub4e4\uc740 \uc790\uc2e0\uc774 \ubb34\uc5b8\uac00\uc5d0 \uc18d\ud574 \uc788\ub2e4\uace0 \ub290\ub07c\uae30\ub97c \uc88b\uc544\ud569\ub2c8\ub2e4. \uc9c0\uc5ed \uc8fc\ubbfc\ub4e4\uc774 \ub9e4\uc77c \ubcf4\ub294 \uc720\ud615\uc758 \ubbf8\ub514\uc5b4\uc5d0 \uadc0\ud558\uc758 \ube0c\ub79c\ub4dc\uac00 \ub178\ucd9c\ub418\uba74 \uadc0\ud558\ub294 \uc790\uc5f0\uc2a4\ub7fd\uac8c \ud574\ub2f9 \ucee4\ubba4\ub2c8\ud2f0\uc758 \uc77c\uc6d0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub2e4\ub978 \uc5b4\ub5a4 \ubbf8\ub514\uc5b4 \ucc44\ub110\ub3c4 \uc774\ucc98\ub7fc \uc790\uc8fc \uc9c0\uc5ed \ub0b4 \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4\ub97c \uc81c\uacf5\ud560 \uc218 \uc5c6\uc2b5\ub2c8\ub2e4. CMS \uae30\uc220\uc744 \uac16\ucd98 OOH\ub294 \ud558\uc774\ud37c\ub85c\uceec \ud0c0\uac9f\ud305\uc744 \uc99d\ud3ed\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc989, \uad11\uace0 \ucf58\ud150\uce20\uac00 \ub3d9\uc801\uc73c\ub85c \uc804\ub2ec\ub418\uc5b4 \uad00\ub828\uc131\uc774 \ub192\uace0 \ud0c0\uac9f\uc774 \ub192\uc740 \uc9c0\uc5ed \uc7a0\uc7ac\uace0\uac1d\uc5d0\uac8c \ub3c4\ub2ec\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\ub97c \uc704\ud574 \uc720\ub2c8\ud2f0\uc758 <a href=\"https:\/\/lmx.ai\/ko\/products\/ooh-content-management-system\/\" target=\"_blank\" rel=\"noopener\" title=\"CMS \ud50c\ub7ab\ud3fc\uc740\">CMS \ud50c\ub7ab\ud3fc\uc740<\/a> \ubaa8\ub4e0 \uc720\ud615\uc758 DOOH \ud615\uc2dd\uacfc \ub124\ud2b8\uc6cc\ud06c\uc5d0 \ub300\ud574 \uac00\ub2a5\ud55c \ubaa8\ub4e0 \ucf58\ud150\uce20 \uc2a4\ucf00\uc904\ub9c1\uc744 \ucc98\ub9ac\ud558\uace0 \uc790\ub3d9\ud654\ud560 \uc218 \uc788\ub3c4\ub85d \uc124\uacc4\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\ub294 \ub610\ud55c \uc2e4\uc2dc\uac04 \uad11\uace0 \uac8c\uc7ac\ub97c \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%ED%95%84%EC%9A%94%ED%95%9C_%EA%B2%83%EC%9D%80_CMS_%ED%94%8C%EB%9E%AB%ED%8F%BC%EC%97%90_%EB%8C%80%ED%95%9C_%EC%95%A1%EC%84%B8%EC%8A%A4%EB%BF%90%EC%9E%85%EB%8B%88%EB%8B%A4\"><\/span>\ud544\uc694\ud55c \uac83\uc740 CMS \ud50c\ub7ab\ud3fc\uc5d0 \ub300\ud55c \uc561\uc138\uc2a4\ubfd0\uc785\ub2c8\ub2e4.<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\uc9c0\uc5ed \uae30\uc5c5\uc740 \uc774\ubbf8 \uacb0\uacfc \uc911\uc2ec\uc801\uc774\uace0 \uc811\uadfc\ud558\uae30 \uc26c\uc6b4 \ub9c8\ucf00\ud305 \uc194\ub8e8\uc158\uc5d0 \uc775\uc219\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc720\uc0ac\ud55c \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud558\uc5ec \ub9e4\uc7a5 \uadfc\ucc98\ub098 \ud0c0\uac9f \uace0\uac1d \uc8fc\ubcc0\uc5d0 \ub300\ud654\ud615 \ub514\uc9c0\ud138 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\ub2e4\uba74 \uc5b4\ub5a8\uae4c\uc694?<\/p>\n\n\n\n<p>LMX \ucf58\ud150\uce20\uac00 \ubc14\ub85c \uc774 \uc791\uc5c5\uc744 \uc218\ud589\ud569\ub2c8\ub2e4. \uc774\uc81c \uc720\uc5f0\ud55c \uc2dc\uac04\uc744 \uc120\ud0dd\ud558\uc5ec \uad11\uace0\ub97c \uac8c\uc7ac\ud558\uace0 \ub3d9\uc801 \ucf58\ud150\uce20 \uc804\ub2ec\uc744 \ub298\ub9b4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>LMX\uc758 <a href=\"https:\/\/lmx.ai\/ko\/products\/programmatic-supply-side-platform\/\" target=\"_blank\" rel=\"noopener\" title=\"\">\ud601\uc2e0\uc801\uc778 \uacf5\uae09 \uce21\uba74 \uc194\ub8e8\uc158\uc744<\/a> \ud1b5\ud574 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\ub294 \uc6b4\uc601 \ud6a8\uc728\uc131\uc744 \ub2ec\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OOH(Out-of-Home) \uad11\uace0\ub294 \uc0ac\ub78c\ub4e4\uc774 \ub300\ubd80\ubd84\uc758 \uc2dc\uac04\uc744 \ubcf4\ub0b4\ub294 \uacf3\uc5d0 \ud56d\uc0c1 \uc874\uc7ac\ud569\ub2c8\ub2e4. \uccad\uc911\uc774 \uc2e4\uc81c \uc138\uacc4\uc5d0\uc11c \uc6c0\uc9c1\uc774\ub294 \ubc29\uc2dd\uc5d0 \uc27d\uac8c \uc801\uc751\ud569\ub2c8\ub2e4. \ud2b9\ud788 \ud574\ub2f9 \uc704\uce58\uc5d0\uc11c \uc77c\uc5b4\ub098\ub294 [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/lmx.ai\/ko\/blog\/build-strong-customer-base-with-flexible-cms\/\">\ub354\ubcf4\uae30&#8230;<span class=\"screen-reader-text\"> from \ub9e4\uc6b0 \uc720\uc5f0\ud55c CMS\ub85c \uac15\ub825\ud55c \uace0\uac1d \uae30\ubc18 \uad6c\ucd95<\/span><\/a><\/p>\n","protected":false},"featured_media":10427,"template":"","categories":[],"class_list":["post-10426","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/blog\/10426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/media\/10427"}],"wp:attachment":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/media?parent=10426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/categories?post=10426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}