{"id":10446,"date":"2023-06-03T14:15:53","date_gmt":"2023-06-03T08:45:53","guid":{"rendered":"https:\/\/lmx.ai\/blog\/ooh-%eb%af%b8%eb%94%94%ec%96%b4-%ec%86%8c%ec%9c%a0%ec%9e%90%eb%a5%bc-%ec%9c%84%ed%95%9c-%eb%85%b8%ec%b6%9c-%ea%b8%b0%eb%b0%98-%ed%8c%90%eb%a7%a4-%ea%b0%80%ec%9d%b4%eb%93%9c\/"},"modified":"2024-01-03T18:03:02","modified_gmt":"2024-01-03T12:33:02","slug":"impression-based-sales-guide-for-ooh-media-owners","status":"publish","type":"blog","link":"https:\/\/lmx.ai\/ko\/blog\/impression-based-sales-guide-for-ooh-media-owners\/","title":{"rendered":"OOH \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\ub97c \uc704\ud55c \ub178\ucd9c \uae30\ubc18 \ud310\ub9e4 \uac00\uc774\ub4dc"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_68_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor: pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/lmx.ai\/ko\/blog\/impression-based-sales-guide-for-ooh-media-owners\/#%EB%85%B8%EC%B6%9C_%EB%B0%B0%EC%9C%A8_%EC%86%8C%EA%B0%9C\" title=\"\ub178\ucd9c \ubc30\uc728 \uc18c\uac1c\">\ub178\ucd9c \ubc30\uc728 \uc18c\uac1c<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/lmx.ai\/ko\/blog\/impression-based-sales-guide-for-ooh-media-owners\/#OOH_%EB%AF%B8%EB%94%94%EC%96%B4_%EC%86%8C%EC%9C%A0%EC%9E%90%EC%97%90%EA%B2%8C_%EB%85%B8%EC%B6%9C_%EC%8A%B9%EC%88%98%EA%B0%80_%ED%95%84%EC%9A%94%ED%95%9C_%EC%9D%B4%EC%9C%A0\" title=\"OOH \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uc5d0\uac8c \ub178\ucd9c \uc2b9\uc218\uac00 \ud544\uc694\ud55c \uc774\uc720\">OOH \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uc5d0\uac8c \ub178\ucd9c \uc2b9\uc218\uac00 \ud544\uc694\ud55c \uc774\uc720<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/lmx.ai\/ko\/blog\/impression-based-sales-guide-for-ooh-media-owners\/#%EC%B8%A1%EC%A0%95%EC%9D%84_%ED%86%B5%ED%95%B4_OOH_%EA%B4%91%EA%B3%A0_%EC%84%B1%EA%B3%B5_%EC%A7%80%EC%9B%90\" title=\"\uce21\uc815\uc744 \ud1b5\ud574 OOH \uad11\uace0 \uc131\uacf5 \uc9c0\uc6d0\">\uce21\uc815\uc744 \ud1b5\ud574 OOH \uad11\uace0 \uc131\uacf5 \uc9c0\uc6d0<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>\uc624\ub298\ub0a0 \ube60\ub974\uac8c \ubcc0\ud654\ud558\ub294 \uad11\uace0 \uc138\uacc4\uc5d0\uc11c \uc18c\ube44\uc790\uc5d0\uac8c \ud6a8\uacfc\uc801\uc73c\ub85c \uc811\uadfc\ud558\ub294 \uac83\uc740 \uc9c0\uc18d\uc801\uc778 \uacfc\uc81c\uc785\ub2c8\ub2e4. \uae30\uc220\uc774 \uacc4\uc18d \ubc1c\uc804\ud568\uc5d0 \ub530\ub77c \uc6b0\ub9ac\uac00 \uc815\ubcf4\ub97c \uc804\ub2ec\ud558\uace0 \uc18c\ube44\ud558\ub294 \ubc29\uc2dd\ub3c4 \ubc1c\uc804\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uae30\uc220\uc774 \uacc4\uc18d \ubc1c\uc804\ud568\uc5d0 \ub530\ub77c \uc6b0\ub9ac\uac00 \uc815\ubcf4\ub97c \uc804\ub2ec\ud558\uace0 \uc18c\ube44\ud558\ub294 \ubc29\uc2dd\ub3c4 \ubc1c\uc804\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p>OOH \uad11\uace0\ub294 \uc791\uc740 \uc2dc\uc791\ubd80\ud130 \uba3c \uae38\uc744 \uac78\uc5b4\uc654\uc2b5\ub2c8\ub2e4. \uace0\uc18d\ub3c4\ub85c\ub97c \ub530\ub77c \ub298\uc5b4\uc120 \uad11\uace0\ud310\ubd80\ud130 \ub3c4\uc2dc \ud48d\uacbd\uc744 \uc6b0\uc544\ud558\uac8c \uc7a5\uc2dd\ud558\ub294 \ub9e4\ud639\uc801\uc778 \ub514\uc9c0\ud138 \uc2a4\ud06c\ub9b0\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 OOH\ub294 \uc810\uc810 \ub354 \ubc14\uc05c \uc6b0\ub9ac \uc0b6\uc5d0\uc11c \uad00\uc2ec\uc744 \ub04c\uae30 \uc704\ud574 \uc801\uc751\ud558\uace0 \uc9c4\ud654\ud574 \uc654\uc2b5\ub2c8\ub2e4. \ube0c\ub79c\ub4dc \uc778\uc9c0\ub3c4\ub97c \ub192\uc774\uace0 \uc624\ud504\ub77c\uc778 \ucc38\uc5ec\ub97c \uc720\ub3c4\ud558\ub294 OOH\uc758 \uc5ed\ud560\uc740 \ub514\uc9c0\ud138 \uc2dc\ub300\uc5d0\ub3c4 \uc5ec\uc804\ud788 \uc911\uc694\ud569\ub2c8\ub2e4. OOH \ucea0\ud398\uc778\uc740 \ubb3c\ub9ac\uc801 \ud658\uacbd\uc5d0\uc11c \uc18c\ube44\uc790\uc640 \uc5f0\uacb0\ud568\uc73c\ub85c\uc368 \ub178\ucd9c \ud6c4\uc5d0\ub3c4 \uc624\ub7ab\ub3d9\uc548 \uc6b8\ub824 \ud37c\uc9c0\ub294 \uc9c0\uc18d\uc801\uc778 \uc778\uc0c1\uc744 \ub0a8\uae38 \uc218 \uc788\ub294 \ud798\uc744 \uac00\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc774\ub7ec\ud55c \ubc1c\uc804\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0 \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\uc640 \uad11\uace0\uc8fc\uc5d0\uac8c OOH \ucea0\ud398\uc778\uc758 \ud6a8\uacfc\ub97c \uce21\uc815\ud558\ub294 \uac83\uc740 \uc9c0\uc18d\uc801\uc778 \uacfc\uc81c\uc600\uc2b5\ub2c8\ub2e4. \uc804\ud1b5\uc801\uc73c\ub85c \uce21\uc815\uc740 \ud2b8\ub798\ud53d \uc218\uc640 \uc77c\ud654\uc801\uc778 \uc99d\uac70\ub97c \uae30\ubc18\uc73c\ub85c \ud588\uae30 \ub54c\ubb38\uc5d0 \ubd88\ud655\uc2e4\uc131\uc758 \uc5ec\uc9c0\uac00 \ub9ce\uc558\uc2b5\ub2c8\ub2e4. \uad11\uace0 \ud658\uacbd\uc774 \ub370\uc774\ud130 \uc911\uc2ec\uc73c\ub85c \ubcc0\ud558\uba74\uc11c \ud22c\uc790\ub97c \uc815\ub2f9\ud654\ud558\uace0 \ucea0\ud398\uc778\uc744 \ucd5c\uc801\ud654\ud558\uae30 \uc704\ud55c \uc815\ud655\ud558\uace0 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \uce21\uc815 \uae30\uc220\uc774 \ud544\uc694\ud574\uc84c\uc2b5\ub2c8\ub2e4. \ub9c8\ucf00\ud130\ub4e4\uc740 <a href=\"https:\/\/www.movingwalls.com\/ko\/blog\/maximizing-ooh-advertising-impact-with-advanced-planning-capabilities\/\" target=\"_blank\" rel=\"noopener\" title=\"\">OOH \uad11\uace0\uc758 \ud6a8\uacfc\ub97c<\/a> \uc785\uc99d\ud558\uace0 \ub9ac\uc18c\uc2a4 \ud560\ub2f9\uc744 \uc815\ub2f9\ud654\ud560 \uc218 \uc788\ub294 \ubc29\ubc95\uc774 \ud544\uc694\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%85%B8%EC%B6%9C_%EB%B0%B0%EC%9C%A8_%EC%86%8C%EA%B0%9C\"><\/span>\ub178\ucd9c \ubc30\uc728 \uc18c\uac1c<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ub178\ucd9c \uc2b9\uc218\ub294 OOH, \ud2b9\ud788 \ub514\uc9c0\ud138 OOH(DOOH) \uc0ac\uc774\ud2b8\uc758 \uc77c\ub300\ub2e4 \ud2b9\uc131\uc744 \ud574\uacb0\ud558\uae30 \uc704\ud55c \ud310\ub3c4\ub97c \ubc14\uafb8\ub294 \uc194\ub8e8\uc158\uc73c\ub85c \ub4f1\uc7a5\ud588\uc2b5\ub2c8\ub2e4. \uadf8\ub807\ub2e4\uba74 \ub178\ucd9c \ubc30\uc728\uc740 \uc815\ud655\ud788 \ubb34\uc5c7\uc774\uba70 \uc5b4\ub5bb\uac8c \uc791\ub3d9\ud569\ub2c8\uae4c? \ubcf8\uc9c8\uc801\uc73c\ub85c \ub178\ucd9c \uc2b9\uc218\ub294 OOH\uac00 \ub3c4\ub2ec\ud560 \uc218 \uc788\ub294 \uc7a0\uc7ac \uc2dc\uccad\uc790 \uc218\ub97c \uc124\uba85\ud558\ub294 \ucd94\uc815\uce58\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\ub2e4\uc591\ud55c \uc704\uce58 \ub370\uc774\ud130 \uc18c\uc2a4\ub97c \ud65c\uc6a9\ud568\uc73c\ub85c\uc368 \ub178\ucd9c \uc2b9\uc218\ub97c \ud1b5\ud574 \uae30\ubcf8\uc801\uc73c\ub85c OOH\ub97c \ub514\uc9c0\ud138\uacfc \uc720\uc0ac\ud55c \ubc29\uc2dd\uc73c\ub85c \uacc4\ud68d\ud558\uace0 \uad6c\ub9e4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc778\uad6c\ud1b5\uacc4\ud559\uc801 \uc815\ubcf4\uc640 \uacb0\ud569\ub41c \uc774 \ub370\uc774\ud130\ub97c \ud1b5\ud574 \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\ub294 \ub3c4\ub2ec\ud55c \uccad\uc911\uc758 \uad6c\uc131\uc744 \uc774\ud574\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ubc88\ud654\ud55c \ub3c4\uc2ec\uc758 \ub514\uc9c0\ud138 \uad11\uace0\ud310\uc740 \uc80a\uc740 \uc9c1\uc7a5\uc778\ubd80\ud130 \uac00\uc871\uae4c\uc9c0 \uac01\uae30 \uace0\uc720\ud55c \uad00\uc2ec\uacfc \uc120\ud638\ub97c \uc9c0\ub2cc \ub2e4\uc591\ud55c \uac1c\uc778\uc758 \uad00\uc2ec\uc744 \ub04c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"OOH_%EB%AF%B8%EB%94%94%EC%96%B4_%EC%86%8C%EC%9C%A0%EC%9E%90%EC%97%90%EA%B2%8C_%EB%85%B8%EC%B6%9C_%EC%8A%B9%EC%88%98%EA%B0%80_%ED%95%84%EC%9A%94%ED%95%9C_%EC%9D%B4%EC%9C%A0\"><\/span>OOH \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uc5d0\uac8c \ub178\ucd9c \uc2b9\uc218\uac00 \ud544\uc694\ud55c \uc774\uc720<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ub178\ucd9c \ucd94\uc815\uce58, \ud2b9\ud788 <a href=\"https:\/\/lmx.ai\/ko\/blog\/self-serve-portal-reliable-impression-multiplier-drive-ad-spend\/\" target=\"_blank\" rel=\"noopener\" title=\"\ub178\ucd9c \ubc30\uc728\">\ub178\ucd9c \ubc30\uc728\uc740<\/a> \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \uad11\uace0\uc8fc \ubc0f \uace0\uac1d\uacfc \uc2e0\ub8b0\uc640 \ubbff\uc74c\uc744 \uc313\uc744 \uc218 \uc788\ub294 \uc218\ub2e8\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. OOH \ucea0\ud398\uc778\uc758 \ub3c4\ub2ec \ubc94\uc704\uc640 \uc601\ud5a5\uc5d0 \ub300\ud55c \uc815\ud655\ud55c \ub370\uc774\ud130\ub97c \uc81c\uacf5\ud568\uc73c\ub85c\uc368 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\ub294 \uad11\uace0 \uacf5\uac04\uc758 \ud6a8\uc728\uc131\uc744 \uc785\uc99d\ud558\uace0 \uace0\uac1d\uacfc \ub354\uc6b1 \uac15\ub825\ud55c \uad00\uacc4\ub97c \uc870\uc131\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uc810\uc810 \ub354 \ub9ce\uc740 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 \ub370\uc774\ud130 \uc81c\uacf5\uc5c5\uccb4\uc640 \uc81c\ud734\ud558\uace0 \ub3d9\uc801 \ub178\ucd9c \ucd94\uc815\uce58\ub97c \uc81c\uacf5\ud558\uae30 \uc704\ud55c \uc790\uccb4 \uc194\ub8e8\uc158\uc744 \uac1c\ubc1c\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub178\ucd9c\uc218 \ucd94\uc815\uce58\ub294 \ubaa8\ub4e0 DOOH \uc778\ubca4\ud1a0\ub9ac\uac00 \ud504\ub85c\uadf8\ub798\ub9e4\ud2f1 \ubc29\uc2dd\uc73c\ub85c \uac70\ub798\ub418\uae30 \uc704\ud55c \uae30\ubcf8 \uc694\uad6c\uc0ac\ud56d\uc785\ub2c8\ub2e4. \uc218\uc694\uce21 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud574 \uad11\uace0\uc8fc\uc5d0\uac8c \uc778\ubca4\ud1a0\ub9ac \uc7a0\uc7ac\ub825\uc744 \ubcf4\uc5ec\uc904 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uae30\uc874 \uc0ac\uc774\ud2b8 \uc18c\uc720\uc790\uc758 \uacbd\uc6b0\uc5d0\ub3c4 \uc608\uc0c1 \ub3c4\ub2ec \ubc94\uc704 \ubc0f \ub178\ucd9c\uc218\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc73c\ubbc0\ub85c \uad11\uace0\uc8fc\ub294 \uc634\ub2c8\ucc44\ub110 \ubbf8\ub514\uc5b4 \uacc4\ud68d\uc5d0 OOH\ub97c \ucd94\uac00\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%B8%A1%EC%A0%95%EC%9D%84_%ED%86%B5%ED%95%B4_OOH_%EA%B4%91%EA%B3%A0_%EC%84%B1%EA%B3%B5_%EC%A7%80%EC%9B%90\"><\/span><strong>\uce21\uc815\uc744 \ud1b5\ud574 OOH \uad11\uace0 \uc131\uacf5 \uc9c0\uc6d0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p><\/p>\n\n\n\n<p>OOH \uad11\uace0\uac00 \uacc4\uc18d \ubc1c\uc804\ud568\uc5d0 \ub530\ub77c \uc6b0\ub9ac\uc758 \uce21\uc815 \uae30\uc220\ub3c4 \ubc1c\uc804\ud574\uc57c \ud569\ub2c8\ub2e4. \ub178\ucd9c \uc2b9\uc218\ub294 OOH \ucea0\ud398\uc778\uc758 \ud6a8\uacfc\uc5d0 \ub300\ud55c \uc815\ud655\ud55c \ub370\uc774\ud130 \uae30\ubc18 \ud1b5\ucc30\ub825\uc744 \uc6d0\ud558\ub294 \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\uc640 \uad11\uace0\uc8fc\ub97c \uc704\ud55c \ucd5c\ucca8\ub2e8 \uc194\ub8e8\uc158\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n<p>LMX\uc5d0\uc11c\ub294 \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\uac00 OOH \ube44\uc988\ub2c8\uc2a4\ub97c \ud55c \ub2e8\uacc4 \ub354 \ubc1c\uc804\uc2dc\ud0ac \uc218 \uc788\ub294 \ucd5c\uace0\uc758 \ub3c4\uad6c\uc640 \uae30\uc220\uc744 \uad6c\ucd95\ud558\ub294 \ub370 \ucd5c\uc120\uc744 \ub2e4\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. <a href=\"https:\/\/lmx.ai\/ko\/products\/measure-ooh-audiences\/\" target=\"_blank\" rel=\"noopener\" title=\"LMX \uce21\uc815\">LMX Measure<\/a>\ub97c \uc0ac\uc6a9\ud558\uba74 \uad11\uace0\uc8fc\uc5d0\uac8c \uac10\ub3d9\uacfc \uc990\uac70\uc6c0\uc744 \uc120\uc0ac\ud560 \ub3d9\uae09 \ucd5c\uace0\uc758 \ucea0\ud398\uc778 \uc608\uce21 \ubc0f \uc131\uacfc \ubcf4\uace0\uc11c\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub2f9\uc0ac\uc758 \uc194\ub8e8\uc158\uc740 \uc778\uad6c, \uad50\ud1b5, \ubaa8\ubc14\uc77c \uc704\uce58, IoT \uc13c\uc11c \ub370\uc774\ud130\ub97c \ud3ec\ud568\ud55c \uc5c5\uacc4 \ud45c\uc900 \uc704\uce58 \ub370\uc774\ud130 \uc785\ub825\uacfc \ud1b5\ud569\ub418\uc5b4 \uc815\ud655\uc131\uacfc \uc2e0\ub8b0\uc131\uc744 \ubcf4\uc7a5\ud569\ub2c8\ub2e4. <\/p>\n\n\n\n<p>\ud544\uc694\uc5d0 \ub530\ub77c \uc790\uc0ac \ub370\uc774\ud130 \ub610\ub294 \uae30\ud0c0 \ud0c0\uc0ac \ub370\uc774\ud130 \uc785\ub825\uc744 \uc720\uc5f0\ud558\uac8c \uac00\uc838\uc640 \uace0\uc720\ud55c \uc694\uad6c \uc0ac\ud56d\uc5d0 \ub9de\uac8c \ud1b5\ucc30\ub825\uc744 \ub9de\ucda4\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc6b0\ub9ac\uc758 \ucea0\ud398\uc778 \uc608\uce21\uc740 \uadc0\ud558\uc758 \uc81c\uc548\uc5d0 \uc6d0\ud65c\ud558\uac8c \ud3ec\ud568\ub420 \uc218 \uc788\uc73c\ubbc0\ub85c \uadc0\ud558\uc758 \uacbd\uc7c1 \uc6b0\uc704\ub97c \ud655\ubcf4\ud558\uace0 \uc7a0\uc7ac \uace0\uac1d\uc5d0\uac8c \uc790\uc2e0\uac10\uc744 \uc2ec\uc5b4\uc904 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c \uc628\ub77c\uc778 \ubcf4\uace0\uc11c\ub97c \uc27d\uac8c \uacf5\uc720\ud558\uac70\ub098 \ucd94\uac00 \ubd84\uc11d \ubc0f \uacf5\ub3d9 \uc791\uc5c5\uc744 \uc704\ud574 \uc2dc\ud2b8\ub85c \ub2e4\uc6b4\ub85c\ub4dc\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/p>\n\n\n\n<p><br>\ub178\ucd9c \uc2b9\uc218\ub97c \uc218\uc6a9\ud558\ub294 \uac83\uc740 \ub514\uc9c0\ud138 \uc2dc\ub300\uc5d0 OOH \uad11\uace0\uc758 \uc9c4\uc815\ud55c \uc7a0\uc7ac\ub825\uc744 \uc2e4\ud604\ud558\uae30 \uc704\ud55c \uc911\uc694\ud55c \ub2e8\uacc4\uc785\ub2c8\ub2e4. OOH \uad11\uace0 \uc804\ub7b5\uc744 \ud601\uc2e0\ud558\uace0 \uad11\uace0\uc8fc\uc5d0\uac8c \ud0c1\uc6d4\ud55c \uacb0\uacfc\ub97c \uc81c\uacf5\ud560 \uc900\ube44\uac00 \ub418\uc168\ub2e4\uba74 \uc9c0\uae08 \uc800\ud76c\uc5d0\uac8c \uc5f0\ub77d\ud558\uc2e4 \ub54c\uc785\ub2c8\ub2e4. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc624\ub298\ub0a0 \ube60\ub974\uac8c \ubcc0\ud654\ud558\ub294 \uad11\uace0 \uc138\uacc4\uc5d0\uc11c \uc18c\ube44\uc790\uc5d0\uac8c \ud6a8\uacfc\uc801\uc73c\ub85c \uc811\uadfc\ud558\ub294 \uac83\uc740 \uc9c0\uc18d\uc801\uc778 \uacfc\uc81c\uc785\ub2c8\ub2e4. \uae30\uc220\uc774 \uacc4\uc18d \ubc1c\uc804\ud568\uc5d0 \ub530\ub77c \uc6b0\ub9ac\uac00 \uc815\ubcf4\ub97c \uc804\ub2ec\ud558\uace0 \uc18c\ube44\ud558\ub294 \ubc29\uc2dd\ub3c4 [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/lmx.ai\/ko\/blog\/impression-based-sales-guide-for-ooh-media-owners\/\">\ub354\ubcf4\uae30&#8230;<span class=\"screen-reader-text\"> from OOH \ubbf8\ub514\uc5b4 \uc18c\uc720\uc790\ub97c \uc704\ud55c \ub178\ucd9c \uae30\ubc18 \ud310\ub9e4 \uac00\uc774\ub4dc<\/span><\/a><\/p>\n","protected":false},"featured_media":10447,"template":"","categories":[],"class_list":["post-10446","blog","type-blog","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/blog\/10446"}],"collection":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/types\/blog"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/media\/10447"}],"wp:attachment":[{"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/media?parent=10446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lmx.ai\/ko\/wp-json\/wp\/v2\/categories?post=10446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}