{"id":11641,"date":"2023-12-21T11:14:59","date_gmt":"2023-12-21T05:44:59","guid":{"rendered":"https:\/\/lmx.ai\/news\/lmx-%e5%92%8c-adsmovil-ooh-%e9%80%9a%e8%bf%87-latinad-%e6%89%a9%e5%b1%95%e6%8b%89%e4%b8%81%e7%be%8e%e6%b4%b2%e7%9a%84%e7%a8%8b%e5%ba%8f%e5%8c%96%e6%88%b7%e5%a4%96%e5%b9%bf%e5%91%8a%e8%a6%86%e7%9b%96\/"},"modified":"2024-05-10T17:32:04","modified_gmt":"2024-05-10T12:02:04","slug":"lmx-adsmovil-expands-programmatic-ooh-reach-latin-america-with-latinad","status":"publish","type":"news","link":"https:\/\/lmx.ai\/zh-hans\/news\/lmx-adsmovil-expands-programmatic-ooh-reach-latin-america-with-latinad\/","title":{"rendered":"LMX \u548c Adsmovil OOH \u901a\u8fc7 Latinad \u6269\u5c55\u62c9\u4e01\u7f8e\u6d32\u7684\u7a0b\u5e8f\u5316\u6237\u5916\u5e7f\u544a\u8986\u76d6\u8303\u56f4"},"content":{"rendered":"\n
\u4e3a\u6237\u5916\uff08OOH\uff09\u5a92\u4f53\u6240\u6709\u8005\u63d0\u4f9b\u4f01\u4e1a\u8f6f\u4ef6\u89e3\u51b3\u65b9\u6848\u7684\u8457\u540d\u516c\u53f8 Locations Media Xchange (LMX) \u5ba3\u5e03\u4e0e Latinad CMS \u5efa\u7acb\u5408\u4f5c\u5173\u7cfb\u3002 \u8fd9\u9879\u5408\u4f5c\u4f7f\u62c9\u4e01\u7f8e\u6d32\u7684\u5a92\u4f53\u6240\u6709\u8005\u80fd\u591f\u4f7f\u7528 Latinad CMS \u5e73\u53f0\u8f7b\u677e\u9ad8\u6548\u5730\u6295\u653e\u7a0b\u5e8f\u5316\u5e7f\u544a\u3002<\/p>\n\n
\u6b64\u6b21\u6574\u5408\u5f70\u663e\u4e86 LMX \u548c Adsmovil OOH \u5728\u62c9\u4e01\u7f8e\u6d32\u63d0\u4f9b\u5168\u9762\u89e3\u51b3\u65b9\u6848\u7684\u627f\u8bfa\uff0c\u800c Moving Walls \u5219\u52a0\u5f3a\u4e86\u8fd9\u4e00\u627f\u8bfa\u3002 \u8fd9\u4e00\u5168\u9762\u7684\u89e3\u51b3\u65b9\u6848\u5305\u62ec\u5b8c\u5168\u53ef\u5b9a\u5236\u7684\u8d2d\u4e70\u65b9\u548c\u4f9b\u5e94\u65b9\u529f\u80fd\uff0c\u53ef\u5728\u62c9\u7f8e\u5e02\u573a\u5b9e\u73b0\u5148\u8fdb\u7684\u6237\u5916\u5e7f\u544a\u5e93\u5b58\u548c\u6d3b\u52a8\u7ba1\u7406\u3002<\/p>\n\n
\u901a\u8fc7\u6574\u5408 Latinad CMS\uff0cLatinad \u5728\u963f\u6839\u5ef7\u3001\u79d8\u9c81\u3001\u5384\u74dc\u591a\u5c14\u3001\u54e5\u4f26\u6bd4\u4e9a\u3001\u4e2d\u7f8e\u6d32\u548c\u667a\u5229\u62e5\u6709\u5f3a\u5927\u4e1a\u52a1\u7684\u5a92\u4f53\u6240\u6709\u8005\u53ef\u4ee5\u83b7\u5f97\u7a0b\u5e8f\u5316\u5e7f\u544a\u9700\u6c42\u3002<\/p>\n\n
LatinAd \u9996\u5e2d\u6267\u884c\u5b98\u80e1\u5b89-\u4f0a\u683c\u7eb3\u897f\u5965-\u963f\u5c14\u74e6\u96f7\u65af\uff08Juan Ignacio Alvarez\uff09\u5f3a\u8c03\uff0c\u4ed6\u5f88\u9ad8\u5174\u770b\u5230 DOOH \u884c\u4e1a\u7684\u53d1\u5c55\u4ee5\u53ca\u4e0e Moving Walls \u96c6\u56e2\u7b49\u5168\u7403\u516c\u53f8\u7684\u5408\u4f5c\u6210\u679c\uff0c\u5e76\u9884\u6d4b\u62c9\u4e01\u7f8e\u6d32\u5c06\u83b7\u5f97\u534f\u540c\u6548\u76ca\u3002<\/p>\n\n
LMX \u662f Moving Walls \u96c6\u56e2\u7684\u4f9b\u5e94\u65b9\u5206\u652f\uff0c\u4e13\u95e8\u4e3a\u6237\u5916\u5a92\u4f53\u6240\u6709\u8005\u63d0\u4f9b\u4e13\u4e1a\u7684\u4f01\u4e1a\u8f6f\u4ef6\u89e3\u51b3\u65b9\u6848\uff0c\u4ee5\u4f18\u5316\u6536\u5165\u548c\u7b80\u5316\u8fd0\u8425\u3002 \u8fd9\u4e9b\u89e3\u51b3\u65b9\u6848\u5305\u62ec\u6536\u5165\u7ba1\u7406\u3001\u5e93\u5b58\u7ba1\u7406\u3001\u7a0b\u5e8f\u5316\u5e7f\u544a\u9700\u6c42\u6574\u5408\u3001\u53d7\u4f17\u6d4b\u91cf\u548c\u52a8\u6001\u5185\u5bb9\u7ba1\u7406\u7b49\u529f\u80fd\u3002<\/p>\n\n
Moving Walls \u96c6\u56e2\u9996\u5e2d\u6267\u884c\u5b98\u65af\u91cc\u574e\u7279-\u62c9\u9a6c\u94b1\u5fb7\u5170\uff08Srikanth Ramachandran\uff09\u5f3a\u8c03\uff0c\u6709\u5fc5\u8981\u5c06\u5404\u5730\u533a\u7684\u5229\u76ca\u76f8\u5173\u8005\u8054\u7cfb\u8d77\u6765\uff0c\u9f13\u52b1\u652f\u6301\u521b\u65b0\uff0c\u7279\u522b\u662f\u8003\u8651\u5230\u6237\u5916\u5a92\u4f53\u6240\u6709\u8005\u4f7f\u7528\u4e0d\u540c\u7684\u5185\u5bb9\u7ba1\u7406\u89e3\u51b3\u65b9\u6848\u548c\u5e7f\u544a\u6280\u672f\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\u3002<\/p>\n\n
\u901a\u8fc7\u8fd9\u79cd\u8fde\u63a5\uff0cLatinad \u7528\u6237\u73b0\u5728\u53ef\u4ee5\u5728 LMX \u5e73\u53f0\u4e0a\u5f00\u5c55\u6d3b\u52a8\u3002<\/p>\n\n
Adsmovil OOH \u526f\u603b\u88c1 Mariana Toledo \u79f0\u8d5e\u6b64\u6b21\u5408\u4f5c\u8868\u660e\uff0c\u4ed6\u4eec\u5c06\u7ee7\u7eed\u81f4\u529b\u4e8e\u9769\u65b0\u62c9\u4e01\u7f8e\u6d32\u7684\u7a0b\u5e8f\u5316 DOOH \u73af\u5883\u3002 \u4ed6\u4eec\u5e0c\u671b\u901a\u8fc7\u5141\u8bb8\u7a0b\u5e8f\u5316\u8d2d\u4e70\u4ee5\u53ca\u5c06\u5e02\u573a\u6570\u5b57\u5316\uff0c\u523a\u6fc0\u6237\u5916\u5e7f\u544a\u53d1\u5e03\u5546\u548c\u5e7f\u544a\u5546\u7684\u589e\u957f\u548c\u521b\u65b0\u3002<\/p>\n\n
LMX \u548c Latinad \u81f4\u529b\u4e8e\u63d0\u9ad8\u6570\u5b57\u6807\u724c\u7f51\u7edc\u7684\u80fd\u529b\u548c\u673a\u9047\uff0c\u5728\u4e0d\u65ad\u53d8\u5316\u7684\u6570\u5b57\u6237\u5916\u4e16\u754c\u4e2d\u4e3a\u5e7f\u544a\u5546\u548c\u5a92\u4f53\u6240\u6709\u8005\u63d0\u4f9b\u65e0\u7f1d\u3001\u9ad8\u6548\u7684\u4e92\u52a8\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"
\u4e3a\u6237\u5916\uff08OOH\uff09\u5a92\u4f53\u6240\u6709\u8005\u63d0\u4f9b\u4f01\u4e1a\u8f6f\u4ef6\u89e3 […]<\/p>\n