Data and automation are driving an incremental shift to internet advertising.
Advertisers must adapt to new technology or be ignored online.
People spend almost 3.7 hrs a day looking down at their phones.* Smartphone penetration continues to grow as does consumer mobility.
When they are not looking down, “Moving Audiences” – who spend an average of 3.1 hours outdoors daily (Outsmart) – interact with more and more non-traditional place-based media assets in the physical world – elevators, rideshare vehicles, transit hubs, shopping malls, and other venues.
There is a shift to address moving audiences in the “Outernet” digitally
Now OOH Should Digitalize
To Create the “Outernet”
The “Outernet” refers to the physical world that “Moving Audiences” interact with when they are not on the Internet.
We Digitalize OOH and Create the Outernet
LMX wraps Classic, Transit, Digital and all OOH Media assets with Data and Automation to make them attractive and scalable for media investments.
The New Outernet Media
The average consumer spends about 3.1 hours outdoors daily (Outsmart) – and interacts with non-traditional place-based media assets in the physical world – elevators, rideshare vehicles, transit hubs, shopping malls, and other venues.
LMX is a part of Moving Walls Group, recognized by Global Associations:
Complete Location Media Digitalization Platform