October 12, 2023

Partner Spotlight: MING Media Promotion

We are proud to announce our partnership with MING Media Promotion, a leading out-of-home (OOH) media owner in Indonesia. MING Media Promotion has harnessed our programmatic SSP to execute efficient and effective advertising campaigns for their clients. Their dedication to innovation and creative engagement has positioned them as pioneers in enabling more flexible and addressable outdoor advertising.

We spoke to the MING team to tell us more about their network.

Q: Can you tell us more about MING Media Promotion and its OOH assets?

A: MING Media Promotion is a dynamic advertising media company in Indonesia, renowned for its technological innovation and engagement strategies that deliver outstanding results for brand campaigns. We are continuously evolving and innovating to cater to the diverse needs of our advertisers. Our extensive network spans various malls, trade centres, and major cities, offering media coverage across more than 350 locations. With over 60 mall partnerships nationwide, we boast the largest OOH network in Indonesia, encompassing Mobile LED, Adsman, Videotron, Billboard, and Mall Branding.

Q: What are MING Media Promotion’s products, and how do they enhance the impact of brand campaigns?

A: MING Media Promotion offers a range of products, including Mobile LED, Adsman, Videotron, Billboard, and Mall Branding, designed to amplify the impact of brand campaigns through technological innovation and enhanced engagement with target markets. Mobile LED, with its unique three-sided screen, provides direct access to specific markets. ADSMAN enhances street-level engagement by targeting specific areas and offering branding customization. Videotron delivers captivating and informative ads that effectively engage the target audience, while Billboard offers prime advertising locations for maximum exposure. Additionally, our Mall Branding services, encompassing Parapets, Shop Signs, Elevators, Escalators, Standing Boxes, Hanging Boxes, and other creative brand media, cater to diverse advertising needs within malls.

Q: How does MING Media Promotion leverage innovation and technology to ensure quality control and provide in-depth insights reports?

A: Innovation and technology are at the core of MING Promotion’s growth and success. As pioneers in the creative advertising media industry in Indonesia, we utilize innovation and technology to maintain quality control and generate comprehensive insights reports. Our custom-built dashboard, complemented by third-party AI computer vision, allows brands to consolidate data from multiple sources, providing real insights into media performance. We also introduce compelling concepts that blend digital and real-world interactions in campaigns, such as “augmented reality,” offering a unique branding and engagement experience.

Q: How has MING Media Promotion’s experience been using LMX Connect?

A: Our experience with LMX Connect has been seamless. LMX has proven to be an efficient and user-friendly programmatic SSP, enabling us to access a portfolio of new advertisers; domestic and international Digital Advertising Agencies who use programmatic platforms to buy media.

Q: Is there anything else you would like to add about MING Media Promotion and its role in elevating the OOH business of our readers?

A: Our commitment is to continue growing and innovating as pioneers in the creative advertising media industry in Indonesia. Our clients’ success is our top priority, and we are dedicated to delivering exceptional results for every brand campaign. If you’re interested in exploring our innovative and engaging OOH assets and the impact they can have on your business, we’d be delighted to arrange a demo. Let us help take your OOH business to the next level!

With the combined expertise of both teams, we aim to empower OOH businesses in Indonesia to maximize their reach, impact, and advertising campaign success. Whether you’re a media owner, advertiser, or agency, we invite you to explore our cutting-edge solutions and technologies. To learn more about how we can elevate your OOH business, please don’t hesitate to reach out to us today.

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